November 2015 Posts

A guide to ticket pricing (part 1…)

Where are the costs and what is the price?

You’ve got an event, it’s being publicised and you’re going to be selling tickets. So where do you go from here?

Well, one important issue is pricing. Figuring out how to actually price your tickets can be a real headache, especially if you don’t have a lot of experience planning events. This is a short guide for those who need a little advice on this vital but tricky issue!

A guide to ticket pricing (…part 2)

Ticket pricing strategy

There’s a lot of hand-waving and mysticism around pricing tickets, but real evidence on what works differs by industry, by event and even by the time of year.

And yet that doesn’t mean that there aren’t a few trends worth paying attention to…

From auctions to ticket sales – 5 charity event mistakes

What sort of mistakes do charity event organisers make?

Plenty, as it turns out. But if you hear any of these statements being made, you can be sure that something went wrong rather early in the planning stages.