40 essential event planning questions to ask new clients

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40 essential event planning questions to ask new clients

When planning an event, knowing what questions to ask your client is a crucial part of the briefing process. Not only does it make it more likely that you’ll deliver an event that ticks all the right boxes, it can help you avoid stumbling blocks throughout the project too.

For example, as an event planner, you might find that some clients want to be heavily involved with everything you do, while others prefer to sit back and watch you work your magic from a distance. Both situations can lead to problems – whether that’s a client expecting to get too much for their budget, or berating you for organising something ‘off-brief’ when there was no brief to speak of in the first place.

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How to practice event sustainability without it feeling like a token gesture

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How to practice event sustainability without it feeling like a token gesture

Striving to make your events more sustainable is a commendable goal. But as consciousness is raised about the need for companies to be greener; to be more conscientious and less self-serving – some businesses may find themselves coming under fire for jumping on the sustainability bandwagon with less-than authentic intentions.

Trying to improve brand image by piggy-backing on a good cause without putting the time, money and effort into actually making a difference is likely to lead to worse PR traction in the long-term. Essentially it is (quite rightly) not a good look.

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Everything you need to know about event insurance

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Everything you need to know about event insurance

Event insurance is an umbrella term for a range of different types of insurance that protect your business or organisation in case something goes wrong.

Say, for example, someone got injured at your event and decided to sue you. Or your event got cancelled because of bad weather. Being covered with the right insurance means you won’t be left facing these costs alone.

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Event planning checklist: How to plan an event 

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Event planning checklist: How to plan an event 

Planning your first ever successful event can be a hugely rewarding experience. But when you’re just starting out, trying to envision how that success will ever come into fruition can be overwhelming at best; totally panic-inducing at worst. Lifting yourself out of the ‘how am I ever going to manage this?’ haze is easier than you might think, though. And it all starts with breaking down the event planning process into smaller, more manageable tasks.

In this article, we’ve compiled a thorough checklist to help you on your way to setting up the perfect event.

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