How to measure the success of your event: Key performance indicators

How to measure the success of your event: Key performance indicators

The digital landscape has made it easier than ever to measure the success of events. Social media platforms and event registration sites offer rich analytic data that helps planners dig deep into what has worked about their event, and what hasn’t. But for those new to events, or even just new to the concept of measuring event success, it can be hard to know where to start.

Let’s get stuck straight in.

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