8 crucial things to know about running a food and drink festival – from people who’ve done it

8 crucial things to know about running a food and drink festival – from people who’ve done it

Thinking of running your own food and drink festival? Hats off to you, we say! 🎩

Whether you’re a wine connoisseur, craft beer enthusiast, or all-out foodie (perhaps all of the above?) – running a festival to celebrate your favourite fare can be a rewarding and profitable experience. It can also provide the perfect opportunity to raise money for charity, so if you’re looking for a very fun (read: tasty) way to do a good deed, you’re in the right place.

Here, we chat to two successful food and drink festival creators to find out all about how to run an event like this as smoothly as possible.

Read More

Pumpkin patch ideas: how to make more money from your pumpkin patch this Halloween & beyond

Pumpkin patch ideas: how to make more money from your pumpkin patch this Halloween & beyond

Wondering how you can sell more tickets to your u-pick pumpkin patch events this autumn? It’s all about creating a fun, dynamic and totally unforgettable experience for your attendees.

Anyone can pick up a pumpkin at the supermarket, but Halloween enthusiasts want to come to your patch to be immersed in the unmistakable magic and ethereal atmosphere of autumn. Think: fresh countryside air, rolling fields of plump orange pumpkins, and plenty of authentic family fun.

Sound good? Read on for some creative ways to make your pumpkin patch events stand out from the crowd this Halloween and beyond.

Read More

Set up gift-cards, memberships and more by adding partial redemption to your voucher codes

Voucher codes with partial redemption

Customers who want to buy vouchers from you are your biggest fans! 

We’ve just added the option to allow voucher codes to be partially redeemed. This means you can choose if you’d like vouchers to be redeemed once only, or redeemed across multiple orders. 

Maybe they’re sharing their love of your event with friends and family as gifts, or perhaps they want to visit your attraction, again and again, using season tickets. Whatever your event, we know that using voucher codes is a marketing win-win: more revenue for you plus more ways to delight your customers! 

Why have we launched partial redemption?

Partial redemption can allow you to have much more control over your marketing and events, allowing you a lot more flexibility with your sales. 

Here are some examples of how you could use it:

  • Make partial redemption work for you by issuing a voucher code that is equivalent to a certain number of tickets. You could sell this as a membership or season ticket, and let your customers book on to your events throughout the year. For example, if I was selling weekly dance classes for 4 weeks, at £20 per class, I might sell a monthly membership voucher worth £100 for £75 as an incentive to pay in advance. You can even choose which events it is redeemable against.

  • Capitalise on the festive season by selling gift cards. If the recipients have been totally spoiled, they will be able to book even more of your events!  

  • Be flexible: allowing your most loyal customers to spend vouchers how they like will show that you love them as much as they love you. 

We know you’ll be totally inspired by the new possibilities for promotions that partial redemption offers, so get promoting!

6 easy last-minute Rosh Hashanah event ideas for the local community 

6 easy last-minute Rosh Hashanah event ideas for the local community 

The night’s are slowly drawing in, children are back at school, and there’s already a smattering of burnished orange leaves on the ground. It can only mean one thing – autumn is officially on its way. With it comes the joyous celebration of the Jewish New Year, Rosh Hashanah, where family and friends get together to feast, pray, reflect, and have lots of family fun.

Looking to bring in the new year with festivities for the community? You’re in the right place! Whether you’re raising money for charity or just want to organise something to get the locals together, these low-maintenance celebration ideas have got you covered. We’ve got a section on how to sell tickets online to your community celebrations too.

Read More

How Ticket Tailor donations are helping indigenous rainforest populations protect their local environments | Ticket Tailor x Rainforest Foundation UK

How Ticket Tailor donations are helping indigenous rainforest populations protect their local environments | Ticket Tailor x Rainforest Foundation UK

About 17 percent of the Amazonian rainforest has been destroyed over the past 50 years, and losses are on the rise. In fact, destruction rose by 21% in 2020 alone. When contemplating these sobering statistics, it’s often wildlife conservation and climate change action that spring to mind.

But what about the indigenous communities who live in and rely on rainforests for food, medicine, shelter and livelihoods? There are millions of them, and empowering them to defend their own ancestral lands is the key to protecting the rainforests of our world – as non-profit NGO, Rainforest Foundation UK (RFUK)’s 33 year-strong mission poignantly highlights.

At Ticket Tailor, we’re proud to donate 1p (1.3c) to important causes for every ticket sold through our platform, and RFUK is one of them. In fact, in 2021 we partnered with three climate charities: Rainforest Foundation UK (RFUK), Ocean Conservation Trust, and Cumbria Wildlife – for healthier oceans, healthier forests, and healthier bogs, to protect our planet and people.

Here, we chat with RFUK to give you an insight into their work, our involvement, and how you – both individuals and businesses – can get involved, too.

Read More

How to set your event capacity across multiple ticket types with Ticket Tailor

How to set your event capacity across multiple ticket types with Ticket Tailor

Have you ever run an event with multiple ticket types, and found yourself struggling to shift the last few? Or perhaps a single ticket type is oversubscribed, and another is proving unpopular. We’ve got a solution for that.

You can now set an overall event capacity across multiple ticket types, and start selling-out every time.

Read More

Integrate your Ticket Tailor box office with Constant Contact, so you can make event email marketing simple

Integrate your Ticket Tailor box office with Constant Contact, so you can make event email marketing simple

You can now integrate your Ticket Tailor box office with popular email marketing provider Constant Contact, whose goal is to help small businesses do more business.

Keep reading to find out: why email marketing is so powerful; how Constant Contact will transform your event promotion; and most importantly the nitty gritty of how to connect your accounts and start selling more tickets online straight away.

Read More

Set conditions for Offline payments to stay in total control

Set conditions for Offline payments to stay in total control

To give your ticket buyers ultimate flexibility, you might be using Offline payments. This type of payment gives your customers the option to book a ticket online in advance and pay you outside of Ticket Tailor, for example using cash on the door, or by bank transfer or invoice.

Some of you let us know that collecting these types of payments is a really valuable option for you, but there were some updates that could make Offline payments even easier to manage. We’ve listened to your feedback and added 3 conditions to help you sell more tickets, and make manual payments as easy as pie.

Read More

The 7 best email marketing platforms for events right now

The 7 best email marketing platforms for events right now

Email marketing has been around for a long time, but it’s undoubtedly still one of the most effective ways to engage with audiences new and old. As an event planner, a solid email strategy should be one of the main marketing and communication tools you have in your inventory. Last year, a Hubspot survey showed 80% of business professionals believe email marketing increases their customer retention. And that 73% of millennials prefer information from a business to come via email.

The best way to use email effectively and productively is to choose a great email service platform that meets your needs. Let’s dive straight in.

Read More

8 pop-culture Halloween event themes for 2022 

8 pop-culture Halloween event themes for 2022 

It’s been quite the year, so far. There’ve been some awesome moments (finally getting to find out what happened to Hopper – YES). Some pretty rubbish ones (inflation rises, take a break we beg of you!). And some downright bizarre ones that, frankly, we’re still scratching our heads at. Among the good, the bad and the ugly, there’ve been some fantastic pop-culture happenings that provide pitch-perfect fodder for this year’s Halloween. So if you’re about to roll up your sleeves and organise your Big Halloween Event ‘22 – look no further for inspiration. (BTW, if you’re looking for a great, cheaper alternative to Eventbrite for your ticketing needs this scary season, we’ve got you covered there, too 😌).

Read More