Event industry trends 2024: Predictions, insights & data from Ticket Tailor

Event industry trends 2024: Predictions, insights & data from Ticket Tailor

The events industry doesn’t sit still for long. As the facilitator of togetherness – in entertainment, in work, in learning, in everything, really – it is in a constant state of flux. Reacting to public sentiment, the economic climate, not-so-long-ago pandemics and more, it can be a wily and unpredictable beast. Having said that, when you work as closely with the industry as we do, keeping a finger on the pulse is possible – for the 12 months ahead, at least.

As 2023 draws to a close, we cast our view forwards to the upcoming year, using data from our platform to hone in on the trends we can expect to dominate 2024. Things like the fact we’ve seen a huge surge in event creators offering greater purchase-flexibility to ticket buyers. And that there's a growing theme of ‘giving back’ across events in general – indicated by an almost 20 percent jump in money raised for charity through our Donations feature. 
Intrigued? Read on for our full set of event trend predictions for 2024 🔮.

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Are you making the most out of checkout forms?

Are you making the most out of checkout forms?

Checkout forms can be used to collect all sorts of information about your ticket-buyers and attendees, from demographics to dietary requirements. And we know that all of the information you collect helps your events run smoothly.

So, we’ve made a bunch of improvements to ensure the data you’re collecting is accurate and complete. Read the blog to see the changes.

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Ticket Tailor 2023 Annual Fireworks Night Report

Ticket Tailor 2023 Annual Fireworks Night Report

Each year, as the embers of the latest Bonfire Night celebrations settle, we take the opportunity to delve into the insights from hundreds of fireworks displays using Ticket Tailor to sell tickets online. One thing’s for sure: Bonfire Night events continue to grow in size, revenue and popularity.

Keep reading as we uncover the latest industry trends and explore why, year after year, the allure of Bonfire Night shows no signs of fading.

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5 ticketing features you don’t want to miss this winter

5 ticketing features you don’t want to miss this winter

December is fast approaching, and there’s no time like the present (pun intended) to make sure your winter events are not only on the radar, but set up for success. From enchanting Santa’s grottos to ice skating rinks, festive food markets and New Year’s celebrations, tickets are selling quicker than you can polish off a plate of pigs-in-blankets.

In this blog, we unwrap the essential time-saving, money-making features on Ticket Tailor that you absolutely don't want to miss. These features are the secret ingredients that will elevate your events, making sure they become truly unforgettable.

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5 ways to gear-shift your events’ sustainability efforts

5 ways to gear-shift your events’ sustainability efforts

Banning single-use plastics, going paperless, choosing an eco-friendly venue; these are the kinds of changes that probably spring to mind when it comes to reducing your events’ environmental impact. And these changes are both crucial and commendable. 

But perhaps you’re now wondering what else you can do to really push forwards with your sustainability goals, as an event creator. How can you weave sustainability into your event’s very DNA, for example? And, perhaps even more excitingly, how can you influence the decisions and actions of others, to grow your events’ positive environmental impact exponentially?

Read on for our take on the subject, which includes lots of invaluable insights from event industry professionals who recently took part in an event sustainability webinar held by us here at Ticket Tailor.

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How Eventbrite’s price changes will impact your events – with examples

How Eventbrite’s price changes will impact your events – with examples

Eventbrite recently announced changes to its pricing structure. If you use the platform, you’ll want to understand exactly what these changes mean for your overall ticketing costs, as it might be time to consider an alternative. (Also good to know if you’re thinking about signing up to Eventbrite.)

In this guide, we explain exactly what the Eventbrite price changes are and what they mean for you in reality, as an event creator. 

Also, for those wondering exactly how much they could save by opting for a cheaper ticketing alternative – we’ve crunched the numbers for you. (Hint: you will want to know this 🤯!) 

Let’s go 👇.

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Meet Friendly.rb – the developer weekender that’s helping to redefine what conferences look like

Meet Friendly.rb – the developer weekender that’s helping to redefine what conferences look like

When we think about conferences, it’s often images of vast crowds moving, almost anonymously, across a nondescript venue that come to mind. But what if things could be different? More intimate, connected, and altogether laid-back? 

That was the question on Adrian Marin’s mind as he set about designing a conference that put ‘cosiness’ at the fore. That was, to its very core, as friendly and welcoming as it was enlightening. So friendly, in fact, that the word even informed the conference's distinct name. Enter: Friendly.rb, a developer conference held in Bucharest, featuring some of the best European industry speakers with a very deliberate guestlist size of only around a hundred or so. 

The conference delves deep into all things ‘Ruby’ (as in programming language, not the precious gem!). And its first ever iteration, held this year, saw an incredible line-up of truly top-tier speakers take to the stage. A whole range of topics were covered expertly, from ‘Crafting Elegant Code with Ruby DSLs’ to ‘Making It as an Indie Developer’ and ‘Getting the Most Out of ChatGPT’.

Read on for our interview with Adrian to learn all about this highly successful conference – and the things that make it stand way out from the usual conferencing crowd. 

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Everything you need to know about running a successful tour guide business – from someone who’s nailing it

Everything you need to know about running a successful tour guide business – from someone who’s nailing it

Barbara Feige is a self-confessed history buff. But it’s so much more than historical knowledge that makes her Munich tours stand out from the crowd. As you’ll learn when reading our interview with Barbara below, this is someone who’s excavated every nook and cranny of what makes a guided tour genuinely enjoyable for all participants. 

Herz und Heimat Stadtführungen (that’s ‘Heart & Home City Tours’ to English-speakers) are tours that have been very artfully tailored towards their members' specific wants and needs, you see. Rather than simply taking a one-size-fits-all approach, Barbara recognises that different people have very different priorities when it comes to exploring the city she proudly calls home. 

Some fancy a leisurely stroll with a few interesting facts thrown in along the way. Others want historic rigour and to fit as many architectural sites in as possible. Some participants are, in fact, hens first, tourists second (Herz & Heimat’s bachelorette tours have proven very popular). Others are there to bond with work colleagues while soaking up all that Munich has to offer. Then there are those who’ve just hopped off a long-haul flight, and who need more sustenance (in the form of traditional Munich fayre) than exertion.

It’s no wonder Barbara and her team are busy. There’s much to organise when you care passionately about delivering exceptional, tailored experiences for such a diverse cross section of Munich’s visitors. From what we gather, they do it all with nothing but joy.

Read on to learn more about this thriving independent tour business, from the woman who started it all.

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23 Christmas fundraiser ideas for the festive season

23 Christmas fundraiser ideas for the festive season

‘Tis the season of gifts and giving – so why not give the greatest gift of all? Fundraising for a worthy cause can be an excellent way to cash in on that festive feel-good spirit – all in the name of a cause close to your heart. And it doesn’t have to take tons of effort, either (although if you want to go all-out with a mega Christmas market… go for it, we say!). 

Whether you’re a solo fundraiser, part of an organisation, or are working with your local community – these festive fundraising ideas have got you covered 👇.

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Q3 2023 Giving Back and the Ticket Tailor team trip to the Lakes

Q3 2023 Giving Back and the Ticket Tailor team trip to the Lakes

At Ticket Tailor, the planet is at the heart of what we do, and we want to make sure every ticket sold on our platform has a positive impact on the world around us. That’s why Penny for the Planet was created, with 1 penny of every ticket sale being donated to one of our four climate charities.

Keep reading to find out more about our Q3 donations; the wonderful charities we support; and our team trip to the Lake District to visit Cumbria Wildlife Trust and volunteer at Foulshaw Moss.

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