The events industry doesn’t sit still for long. As the facilitator of togetherness – in entertainment, in work, in learning, in everything, really – it is in a constant state of flux. Reacting to public sentiment, the economic climate, not-so-long-ago pandemics and more, it can be a wily and unpredictable beast. Having said that, when you work as closely with the industry as we do, keeping a finger on the pulse is possible – for the 12 months ahead, at least.
As 2023 draws to a close, we cast our view forwards to the upcoming year, using data from our platform to hone in on the trends we can expect to dominate 2024. Things like the fact we’ve seen a huge surge in event creators offering greater purchase-flexibility to ticket buyers. And that there's a growing theme of ‘giving back’ across events in general – indicated by an almost 20 percent jump in money raised for charity through our Donations feature.
Intrigued? Read on for our full set of event trend predictions for 2024 🔮.