Boost excitement (and sales) with automatic Gift vouchers

Boost excitement (and sales) with automatic Gift vouchers

You can now sell gift vouchers effortlessly.

Whether you run calligraphy workshops in London, gin distillery tours in Yorkshire, or even a comedy club in New York – gift vouchers are a great way for venues of all shapes and sizes to boost sales, grow your community and allow your biggest fans to share the magic of your events with their loved-ones.

Find out how they’ve changed and how to set them up in a matter of minutes!

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How to successfully promote an event on Instagram

How to successfully promote an event on Instagram

Thanks to its hundreds of millions of daily users, Instagram has fast become the creme de la creme of social media marketing. It works particularly well for event promotion because of its image and video-rich approach to content consumption. In other words, long gone are the days where lackluster flyers in shop windows offered the only means of capturing potential customers’ attention.

Today, it’s possible to woo your future event attendees with a myriad of engaging content types. From fleeting Instagram Stories that create intrigue (and FOMO), to eye-catching giveaways that build hype and spread the word – the possibilities are vast.

Here’s a closer look at how to make Instagram really work for your event promotion strategy:

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5 last-minute & super effective marketing tactics for your recurring events

5 last-minute & super effective marketing tactics for your recurring events

Whether you run a regular music night, pub quiz, workshop, class or another kind of event, the gut-wrenching feeling of not selling enough tickets is universal. The fact is, sometimes recurring events just slip off people’s radar, which (while frustrating) is something most event planners will have to contend with at one point or another. 

A million factors can contribute to sluggish sales, from the economic climate through to the actual climate ☔… and pretty much everything else in-between. So this definitely isn’t anything to beat yourself up about.

Sometimes the marketing efforts that usually see your tickets selling like hotcakes simply fail to hit the mark. And that’s ok! It just means it’s time to shake things up a bit, and employ some last-minute promo tactics to get the ticket sales a-rolling in.

Let’s go👇.

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Meet Becky, Founder of Legs Body Finish – the wine club with a full-bodied difference

Meet Becky, Founder of Legs Body Finish – the wine club with a full-bodied difference

Legs Body Finish is a wine tasting events business with a big difference. Several differences actually – the most refreshing of which has to be its dedication to lightheartedness and fun over cliched snobbery. (Note the opening line on its ‘about’ web page: “We love wine… the taste and the effects.”

Then there are the club’s wine tasting events for mums and dads – called Champers & Pampers, naturally – which have us raising our arms to the sky asking how on earth no one has thought of this before. Genius. 

There’s a Sip & Savour Supper Club too, which sumptuously combines thought-provoking food with equally as impressive wine. 

There’s nothing not to love about Legs, Body Finish, so we’re sure you’ll enjoy reading what founder Becky Jackson has to say in this event creator spotlight👇.

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IWD 2023 embracing equity: Meet the Ticket Tailor women

IWD 2023 embracing equity: Meet the Ticket Tailor women

Did you know that the UK tech workforce is only 26% female? We want to change that. 

Here at Ticket Tailor our team is 48% female, which we think is pretty good going. And today, on International Women’s Day, we’re celebrating the brilliance of women: in our community of event organisers, our team, and beyond. Keep reading to hear from some of the women that make up our team, about challenges we’ve faced, achievements in our careers and personal lives, and our future ambitions and advice for women looking to work in the tech industry.

IWD may only be a one-day event in the calendar, but taking strides to forge a gender equal world is a year-round, long term commitment. And we firmly believe that together can forge gender equality, and #EmbraceEquity.

Now, settle in with a cuppa and get ready to meet the team.👇

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You can now issue Memberships and Season passes: helping to cultivate and reward your most loyal customers

You can now issue Memberships and Season passes: helping to cultivate and reward your most loyal customers

It's never been more crucial to cultivate and reward your most loyal customers – particularly during a cost of living crisis. And now you can, with the brand new Memberships feature, already live in your box office!

Learn more about Membership customisation, and register for our webinar on March 22nd.

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Event spotlight: 5 empowering events we’re celebrating this International Women’s Day 

Event spotlight: 5 empowering events we’re celebrating this International Women’s Day 

As International Women’s Day (IWD) comes around each year, we find ourselves getting seriously inspired by the incredible events popping up on our platform here at Ticket Tailor.

“Together we can forge women’s equality,” promises the IWD website, and we believe it’s events like these👇 that well and truly give this statement legs. From the dimly-lit story reading evenings that celebrate women writers, through to the tequila-fuelled dance nights and eye-opening panel discussions; these female-focused happenings really do come in all shapes and sizes. 

Of course, they all have one thing in common: a steadfast commitment to celebrating the dazzling, no-holds-barred brilliance of women. And through it, each event – no matter how big or small – takes us one step closer to a more gender equal world. That’s pretty powerful stuff, we’d say.
So, without further ado, here are five brilliant events we’re celebrating this International Women’s Day. We hope you find them as inspiring as we do… who knows, maybe this time next year you could be seeing your own event featured on the list! 

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B Corp Month 2023: Three B2B tech companies explain how they “Go Beyond”

B Corp Month 2023: Three B2B tech companies explain how they “Go Beyond”

Every year, the B Corp movement runs B Corp Month, providing a chance to raise awareness, and shine a spotlight on the businesses trailblazing new paths towards a fairer future for our people and planet. 

This year, the B Corp Month theme is ‘We Go Beyond’. And we want to be the voice for B2B companies, to show that the B Corp symbol isn’t just for consumer brands (think: Patagonia, Ben and Jerry’s, and Body Shop!). Given the global B2B market value is over 5 times larger than B2C, our sphere of influence could be much greater. 

So we’ve partnered up with some of our fellow B Corp certified B2B tech businesses to help demonstrate that, in fact, B2B companies can, and should, make an impact. In this blog, we hope to assure other businesses like ours that you definitely don’t need to be a consumer brand to join the B Corp movement. 

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Give your super fans what they want, all year round… in your brand-new Store!

 Give your super fans what they want, all year round… in your brand-new Store!

After you've run some sell-out events and have built a loyal following, you might want to boost your revenue and brand awareness by selling merch and non-ticket Products independent of your live event. You now can!

Keep reading to find out why you should be selling products all year round - and find out how to set up your Store in three simple steps.

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