Webinar whizz-through: How to make a big impact on a small budget with social media event marketing

Webinar whizz-through: How to make a big impact on a small budget with social media event marketing

In our latest webinar, a panel of experts took a deep dive into the topic of making social media & SEO event marketing work for you – whatever your budget. 

If you don’t have time to watch the full thing – no worries! Just whizz through this round-up of key takeaways instead 😌👇.

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Unlocking ticket sales insights: A deep dive into our new Issued ticket reporting feature

Unlocking ticket sales insights: A deep dive into our new Issued ticket reporting feature

In the world of event management, success hinges on staying ahead of the curve and making informed decisions. Whether you're organising a local charity run, running a regular wine tasting workshop for mums, or putting on a large-scale gaming conference, understanding your event sales data is the cornerstone of a well-executed strategy.

And we’re just unveiled a new powerful tool that not only compiles all of your ticket data, but also translates it into easy, actionable insights to help you maximise your event planning and marketing efforts. 

Read our blog to find out how you can start using (and making the most out of) Event reports.

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How to set up a profitable pumpkin patch on your farm or land + inspirational examples

How to set up a profitable pumpkin patch on your farm or land + inspirational examples

Whether you’re a serious autumn/fall enthusiast (guilty as charged, over here! 🍁👋), or are just looking for a way to boost your farm’s profits, setting up a pumpkin patch could be a really rewarding experience. 

And now’s a great time to get involved – the sector is thriving. In fact, the US pumpkin industry is predicted to grow by a huge USD 368.9 million from 2022 to 2027 (anyone else noticed the almost cult-following the season of autumn has garnered itself in recent years? What is it about those fiery, Instagrammable colours and warm, cinnamon scents that is so intoxicating?)

We digress. The fact is, autumn (or ‘fall’ to our friends across the pond) has a special place in the hearts of candle-lighting, cosy-night-in-loving people everywhere. Which means pumpkins – those wonderfully gnarly, orange orbs that symbolise the season more than *literally* anything else – have excellent profit-making potential. 

Especially when you consider that shopping for pumpkins is about so much more than, well, shopping. The act of finding and picking the perfectly formed jack-o-lantern (or pie-filling, or fireplace decoration...) has become a seasonal right of passage; an experiential delight for people of all ages. But you knew that already – that’s why you’re here, reading this article. Let’s get stuck in 🎃.

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How a gaming weekend with mates turned into an award-winning annual convention with 4000 attendees

How a gaming weekend with mates turned into an award-winning annual convention with 4000 attendees

It was just another average weekend when Mark Cooke decided to invite his mates around for a mini tabletop gaming convention – what better way to while away the hours while his wife was away on a hen do? Granted, it was a pretty impressive weekender considering it all took place at Mark’s flat (he even managed to secure a sponsor). But still, it would have been hard to predict just how game-changing (sorry) the whole thing would end up being for Mark and his friend-slash-co-founder, Ben. 

Fast-forward seven years, and these guys are running an award-winning analog gaming festival that attracted no less than 4000 attendees to its most recent event.

AireCon, which currently takes place at the Harrogate Convention Centre, provides a place for eager tabletop gaming fans to convene, play and connect with like-minded people. It prides itself on being super welcoming and inclusive – there’s no need to rally a group to attend with (although you can if you want to!), as those visiting alone will get tons of opportunities to connect with others. 

Keep reading to learn all about Mark and Ben’s awesome journey – from mates killing time one weekend, to co-founders of one of the country’s most successful gaming conventions. It really is impressive stuff.

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An event creator’s guide to Halloween trends for 2023 

An event creator’s guide to Halloween trends for 2023 

Whether you’ve found yourself gripped by Barbie fever this year, hooked to the creepy underworld of The Last of Us, or championing iconic comedies at the office water cooler – one thing’s certain: Halloween provides the perfect excuse to celebrate all things pop culture. 

The best bit? As an event creator, tapping into all these feverishly-followed series, movies and moments gives more than enough ammunition for creating your most epic Halloween happening to date. One that goes above and beyond your tired old cliches (witches and vampires are like so last century). All the better for delivering a wildly popular event that sees tickets selling faster than you can say ‘Stranger Things have happened’… 

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7 inspiring ways to make your halloween event truly killer

7 inspiring ways to make your halloween event truly killer

We love Halloween at Ticket Tailor – and not just for the cosy autumnal vibes and spice lattes (although those things are pretty great). What we love this holiday for is the fact that it’s always a time of year where we see people getting really creative with events.

There’s no denying that things are going to be looking pretty different this year, though. And it’s heartbreaking to think of all the amazing events that have had to be cancelled due to Covid 19.

But the Halloween spirit lives on, even in these difficult times. We’re seeing many turning to online and outdoor events, and lots of really admirable efforts to make ghoulish happenings Covid secure. Whether you’re looking for inspiration to give this years’ event a boost, or are planning ahead for 2021, here are some top tips inspired by our most inventive Halloween listings this year:

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Best comparison sites for event ticketing platforms

Best comparison sites for event ticketing platforms

You wouldn’t choose a venue for your event without researching it first, so naturally you’ll want to do the same when it comes to picking the best possible online ticketing platform for your needs. With giants like Eventbrite often meaning you have to give up too much of your precious profits to hefty fees, it really does pay to shop around. The good news is that there are plenty of really thorough, impartial comparison sites out there that can help you garner all the info you need before making a decision. Here are what we think are the top five…

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5 reasons to choose Ticket Tailor as a free alternative to Eventbrite 

5 reasons to choose Ticket Tailor as a free alternative to Eventbrite 

You may or may not have heard that Eventbrite is shaking up its pricing plans – with one of the main changes coming in the form of a new ‘Organiser Fee’. This means that anyone selling tickets to an event with more than 25 attendees on Eventbrite will need to pay a fee just for listing the event – regardless of whether it's free to attend or not. It’s important to note that the Organiser Fee needs to be paid on top of all the other usual Eventbrite fees, and how big it is depends on the size of the event. In a nutshell, Eventbrite is no longer going to be free to use for most free events. 

There is the option to choose Eventbrite’s subscription model instead, which means you’d no longer need to pay this Organiser Fee. But this is only really suited to those who run lots of regular events, as you need to pay monthly regardless of whether you run an event that month or not. 

All these changes might have you wondering if there’s a better, more affordable way to ticket your own events. Especially if you run them with free entry, and can’t afford for an Organiser Fee or monthly subscription to eat into your costs. 

Keep reading to learn a bit about Ticket Tailor, how we’re different to Eventbrite, and why we could well be the perfect ticketing alternative for your free events (and paid events, for that matter 😌).

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Time slot selection just got a brand new look!

Time slot selection just got a brand new look!

If you’re organising events with specific time slots, here’s an update you’ll be happy to see. We’ve just revamped and simplified the design of time selection to enhance the experience for your ticket buyers. Navigating through your various dates and times is now smoother than ever.

Keep reading to see examples in action.

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Meet Heal: the rewilding charity on a mission to give land back to nature, forever.

Meet Heal: the rewilding charity on a mission to give land back to nature, forever.

In today's world, taking care of nature and fighting climate change is crucial. That's where rewilding comes in – it's like giving nature a helping hand by letting it go back to its natural self. And guess what? It’s not just good for plants and animals, it's awesome for tackling climate change too!

That's why we're excited to introduce Heal Rewilding as our fourth charity partner at Ticket Tailor. 

To mark the launch, we caught up with Ruby, Communications Trainee at Heal, to discuss the importance of rewilding and how these donations will support their mission of returning land to nature.

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