Top 5 TikTok video tips to promo your your festive events

Top 5 TikTok video tips to promo your your festive events

TikTok can be an incredible marketing tool for your events this festive season, helping you reach new audiences and build awareness of your brand. Plus, it’s generally a great fun way to connect with your fans, grow your personality as an event creator, and connect with like-minded people. 

Whether you’re running small, local events across the holidays or a huge festive happening with thousands of attendees – these five TikTok video tips and tricks are for you. They will:

  • Help you make videos that resonate with the right people in the right way.

  • Reach new audiences and hopefully earn a spot on that all-important ‘For You Page’ (the personalised page of suggested videos curated for each user by TikTok’s algorithm).

  • Help you create videos that contribute to an authoritative TikTok account – all the better for going viral.

Let’s get stuck in – read on to learn about the following five TikTok tips:

  1. Be trend-obsessed

  2. Create high-quality, original content

  3. Use hashtags smartly

  4. Post regularly

  5. Be responsive

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Carbon Unbound: A deep-dive with the world’s leading carbon removal summit

Carbon Unbound: A deep-dive with the world’s leading carbon removal summit

Here at Ticket Tailor, we’re passionate about doing our bit to protect the environment. (We recently earned official B-Corp status, and are proud to work closely with a number of charities who are doing amazing work in this field.) It goes without saying, then, that we were very pleased to be able to sit down for a chat with Carbon Unbound – the leading carbon removal summit, and happy Ticket Tailor user. Because of our own commitment to environmental causes (check out our Penny for the Planet promise), we couldn’t wait to get into the nitty gritty of this incredible, pioneering initiative. 

Picture this – more than 350 business leaders, scientists, investors, buyers, policymakers, and advocates coming together with a singular, planet-changing mission: to remove one gigaton of CO2 from the earth’s atmosphere. To put that into context, one gigaton is one million tonnes, which equates to roughly twice the mass of all human beings on the planet. That’s… a lot. A bold mission, indeed. A vital one; one that we were thrilled to learn more about in our interview with Oliver Katz, CEO and Founder at Carbon Unbound.

Let’s get stuck straight in 👇.

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How to run a successful roundtable discussion: Everything you need to know 

How to run a successful roundtable discussion: Everything you need to know 

Running a roundtable can be a highly effective way to generate new ideas, solve complex problems, and increase engagement with your organisation or initiative. It’s a very specific type of discussion – which can be run on a small, intimate scale, or as part of a wider event – like a conference. 

If you’re thinking of running a roundtable event but aren’t sure where to start, this guide is for you. In it, we cover what exactly constitutes a roundtable, what goals it can help you achieve, and the steps to take to run your own successful event.

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7 most user-friendly budgeting apps for event planners

7 most user-friendly budgeting apps for event planners

Thanks to the development in slick, user-friendly budgeting apps, managing your event’s finances is easier than ever. This is good news for those who’d normally throw their head in their hands at the thought of tackling spreadsheets and money data – a less-than glamorous task that often winds up being one of the most painful parts of event planning.

Budgeting is key for any event, though – no matter how big or small it is. It’s the thing that keeps all of those spinning plates, well… spinning. The staff payroll, the travel costs, the venue hire, the equipment, the insurance and the contingency costs; they’re elements can soon get out of control when you don’t have a clear view of your event’s finances.

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Can you actually sell tickets online for free?

Can you actually sell tickets online for free?

One ticketing question we see cropping up time and time again is whether there are any free ticket-selling platforms out there. The short answer is, no – because such platforms cost money to build and run, it’s not possible for them to offer a completely free service (logical, really, when you think about it).

What gets confusing, though, is where that cost crops up – and who pays for it.

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Event industry trends 2024: Predictions, insights & data from Ticket Tailor

Event industry trends 2024: Predictions, insights & data from Ticket Tailor

The events industry doesn’t sit still for long. As the facilitator of togetherness – in entertainment, in work, in learning, in everything, really – it is in a constant state of flux. Reacting to public sentiment, the economic climate, not-so-long-ago pandemics and more, it can be a wily and unpredictable beast. Having said that, when you work as closely with the industry as we do, keeping a finger on the pulse is possible – for the 12 months ahead, at least.

As 2023 draws to a close, we cast our view forwards to the upcoming year, using data from our platform to hone in on the trends we can expect to dominate 2024. Things like the fact we’ve seen a huge surge in event creators offering greater purchase-flexibility to ticket buyers. And that there's a growing theme of ‘giving back’ across events in general – indicated by an almost 20 percent jump in money raised for charity through our Donations feature. 
Intrigued? Read on for our full set of event trend predictions for 2024 🔮.

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Are you making the most out of checkout forms?

Are you making the most out of checkout forms?

Checkout forms can be used to collect all sorts of information about your ticket-buyers and attendees, from demographics to dietary requirements. And we know that all of the information you collect helps your events run smoothly.

So, we’ve made a bunch of improvements to ensure the data you’re collecting is accurate and complete. Read the blog to see the changes.

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Ticket Tailor 2023 Annual Fireworks Night Report

Ticket Tailor 2023 Annual Fireworks Night Report

Each year, as the embers of the latest Bonfire Night celebrations settle, we take the opportunity to delve into the insights from hundreds of fireworks displays using Ticket Tailor to sell tickets online. One thing’s for sure: Bonfire Night events continue to grow in size, revenue and popularity.

Keep reading as we uncover the latest industry trends and explore why, year after year, the allure of Bonfire Night shows no signs of fading.

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5 ticketing features you don’t want to miss this winter

5 ticketing features you don’t want to miss this winter

December is fast approaching, and there’s no time like the present (pun intended) to make sure your winter events are not only on the radar, but set up for success. From enchanting Santa’s grottos to ice skating rinks, festive food markets and New Year’s celebrations, tickets are selling quicker than you can polish off a plate of pigs-in-blankets.

In this blog, we unwrap the essential time-saving, money-making features on Ticket Tailor that you absolutely don't want to miss. These features are the secret ingredients that will elevate your events, making sure they become truly unforgettable.

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5 ways to gear-shift your events’ sustainability efforts

5 ways to gear-shift your events’ sustainability efforts

Banning single-use plastics, going paperless, choosing an eco-friendly venue; these are the kinds of changes that probably spring to mind when it comes to reducing your events’ environmental impact. And these changes are both crucial and commendable. 

But perhaps you’re now wondering what else you can do to really push forwards with your sustainability goals, as an event creator. How can you weave sustainability into your event’s very DNA, for example? And, perhaps even more excitingly, how can you influence the decisions and actions of others, to grow your events’ positive environmental impact exponentially?

Read on for our take on the subject, which includes lots of invaluable insights from event industry professionals who recently took part in an event sustainability webinar held by us here at Ticket Tailor.

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