Fundraising Strategy – Zoom

Wed 21 May 2025 10:00 AM - 12:30 PM BST
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An introduction to creating and managing a fundraising strategy

TOPICS COVERED

Auditing Current Fundraising Activities - Identifying Strengths - Assessing Weaknesses - Looking for Opportunities - Considering Threats - Fundraising Research - Specifying Objectives - Discovering Audiences - Message Development - Planning Ahead - Fundraising Budgets - Monitoring Success - Handling Change - Ethical Considerations

PARTICIPANTS

For staff members, volunteers, trustees or board members of charities, schools, healthcare or public sector organisations who are involved in fundraising or wish to create a fundraising strategy. People who provide advice to organisations are also welcome.

WORKSHOP FORMAT

Workshops consist of talk, questions and answers. There are no power points or audio visuals. There are no break out sessions, role playing exercises or group activities. Participants are not expected to introduce themselves. Workshops run better if participants are on video but it is not compulsory. Each workshop follows a script. By using scripts more topics can be covered in less time with complete accuracy. Participants are sent a copy of the script by email after the workshop. The trainer may add unscripted remarks during the workshop to liven things up. Workshops do not require prior knowledge. Everything is explained in everyday language. Jargon and acronyms are kept to a minimum.