DEVELOPING 'BRAND YOU' AND GETTING TO GRIPS WITH THE NEW LINKEDIN INTERFACE
It was in March 2016 that we last covered LinkedIn and since then much has changed. LinkedIn is always one of our most popular topics and tickets sell out year-on-year so make sure you book as soon as possible if you'd like to attend.
So, what's changed about LinkedIn? They rolled out a completely new interface towards the end of the year, and announced that they have a new owner – Microsoft.
The new interface has been generally well received, but there are some functions that have changed or disappeared completely, likewise there are some new functions that generally make the whole experience much better for users.
However, the changes since March are not just on the LinkedIn platform, the world has changed and, believe it or not, global developments will impact you and your business.
'Fake News', as it's now being interpreted, has reinforced the need for a strong personal brand with genuine transparency and the ability to build strong personal relationships built on trust. LinkedIn is fast becoming the de facto platform with which to project who you are and what you stand for, are you using it to it's full potential?
At the February New Media Breakfast, we will be exploring the new LinkedIn interface and highlighting some of the new features and functionality. We will also be looking at some of the ways that you can leverage the power of LinkedIn to your advantage for both you & your business.
WHO SHOULD ATTEND?
Anyone with a LinkedIn account should come along, there is much that you will learn about optimising your presence and drawing relevant people to you. If your business has a presence on LinkedIn, find out how to maximise the benefits & if it doesn't, find out why it should.
Tickets will only be refunded when an email is sent to firstname.lastname@example.org more than 48 hours in advance of the event taking place.
The ticket price includes tea/coffee and a bacon/egg roll. If you have any special dietary requirements then please email email@example.com at the time of booking and we will be happy to arrange an alternative for you. Ticket sales close at midday on Wednesday the 22nd of February.