From Fiction to Fact: How AI Is Transforming Advertising

Artificial intelligence may not feel like a new technology anymore, but it’s still evolving at lightning speed and reshaping nearly every corner of our lives. From creativity to connection, the next generation is turning to AI for advice, learning, and even social interaction.
What does this mean for human development, and for how we communicate as brands and advertisers? This goes beyond adapting to new tools—it’s about understanding a cultural shift in how people learn, create, and communicate.

Join AAF Chattanooga for an in-depth discussion on how AI is reshaping the communication landscape and what it means for our industry.
Featuring:

• Mike Finch, Professor of Communication at Southern Adventist University and author of From Fact to Fiction: AI and Communication.
• Craig Van Korlaar, Founder of CraftingCopy.ai, a platform bridging brand strategy with efficient AI workflows without sacrificing creativity or quality.

Together, they’ll dive into:

• How communication is evolving because of AI
• The rise of skepticism and message resistance
• Doing more with less creatively
• “Cointelligence” and the human-AI partnership
• Building effective AI systems for your workflow
• Reimagining brand guidelines for an AI-driven world
• Tools and techniques to make AI work with you, not against you

EVENT INFORMATION:
Tuesday December 2, 2025
148 Films - 2545 Lifestyle Way suite 121
6-8pm

Members - Free
Non Members - $10