AFC | Webinar with Dr. Martin Harvey
Communicating the Value of Chiropractic When Times Are Tough
The Alliance For Chiropractic is excited to welcome Dr. Martin Harvey on Wednesday, August 19th at 8:00 PM for an engaging webinar exploring one of the biggest challenges facing chiropractors today: communicating the value of Chiropractic when times are tough.
When money gets tight, patients naturally begin to question every expense—but what if chiropractic becomes even more valuable during life's most stressful moments? In this practical session, Dr. Harvey will share strategies to help you communicate the value of chiropractic without becoming defensive, pushy, or relying on discounts. You'll learn how to acknowledge financial concerns with empathy, connect care to what matters most to each individual, and help patients see chiropractic as an investment in their health rather than just another expense.
Discover how to have conversations that are more empathetic, more personal, and more emotionally relevant—helping patients better understand the value of chiropractic care when they need it most.
Based in Melbourne, Australia, Dr. Martin Harvey is an internationally recognized chiropractor, researcher, speaker, mentor, and practice development expert. Throughout his career, he has been dedicated to advancing the chiropractic profession through research, education, and leadership. A past President of the Australian Spinal Research Foundation (ASRF) and Trustee of the Scotland College of Chiropractic Charitable Trust, Dr. Harvey has played a significant role in supporting chiropractic research and developing future generations of chiropractors.
Known for his practical, evidence-informed approach to patient communication, Dr. Harvey helps chiropractors better articulate the value of care, strengthen patient relationships, and improve long-term retention. His contributions to the profession have earned him numerous honours, including International Chiropractor of the Year (Parker Seminars) and Chiropractor of the Year from the Chiropractors' Association of Australia (Victoria).
Whether you're a new graduate or an experienced practitioner, you won't want to miss this opportunity to gain practical tools you can immediately apply in practice.
Join us on Wednesday, August 19th at 8:00 PM for an evening of valuable insights, actionable strategies, and inspiration to help you better serve your patients while strengthening the future of your practice.