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ASAP is the not-for-profit trade body representing professional serviced apartment operators worldwide, who sign up to our Code of Conduct and share our aims.

This is to ensure those buying accommodation recognise the safety and added value of serviced apartments, and when they see the ASAP marque displayed, they realise they can stay with confidence.

Our aspiration is that those we represent will seek out a recognised form of quality accreditation, giving consumers and buyers further reassurance around health, safety, and pandemic awareness.

Our Members offer self-contained, self-catering accommodation which usually offers more flexibility and more space than a traditional hotel room; and being part of a forward-looking, proactive growing sector, that accommodation is professionally managed with help available 24/7, and offers innovative and modern solutions for any traveller.

As a body, we’re proud to have brought together a community of like-minded hospitality professionals who are at any one time supportive, diverse, inclusive, and operate with integrity.