Scottish Attractions Marketing Conference

We’re bringing the conversation north of the border. Following the success of the National Attractions Marketing Conference, we’re delighted to announce a brand-new event dedicated to Scotland’s visitor attractions, museums, and themed entertainment sector.

The conference is being organised in collaboration with ASVA.

Hosted by Gordon Morrison, the Scottish Attractions Marketing Conference will bring together marketers, leaders, and innovators from across the sector for a day of practical insight, fresh thinking, and genuine connection. Whether you run a national museum, a heritage site, a theme park, or a visitor centre, you’ll find ideas you can take back and put to work.

Taking place on 25th February 2027 at the Royal Botanic Garden, Edinburgh — this is your opportunity to be part of the first dedicated marketing conference for Scotland’s attractions community.

Book before the end of November and get free access to all of our content from our 2026 online conference.