Mastering LinkedIn Company Pages: Reach, Influence & Engagement

Grow your LinkedIn Company Page using the latest content formats, platform features, AI tools, and employee advocacy strategies.

LinkedIn is now one of the most trusted and effective B2B marketing platforms, but building a Company Page that consistently performs requires more than just posting once a week.

In this expert-led 2-hour live workshop, social media strategist Alison Battisby will guide you through how to optimise your LinkedIn Company Page, grow visibility through engaging content, and empower your employees to amplify your brand.

We’ll cover the very latest in LinkedIn’s tools, including Newsletters, Events, Carousels, and Live Video, plus introduce time-saving AI tools to streamline content creation, scheduling, and performance tracking. Whether you’re starting from scratch or refreshing your 2026 strategy, you’ll walk away with a clear action plan and ready-to-use templates.

You’ll learn how to:
✅ Optimise your Page for search and conversion
✅ Use high-impact formats: carousels, video, polls
✅ Plan content and campaigns using AI-assisted tools
✅ Empower employees to grow reach through advocacy
✅ Measure success using the right KPIs and dashboards

🎯 Ideal for B2B marketers, HR teams, and business leaders