Empowering Small Businesses Through Video: Practical Strategies for Maximum Impact

Empowering Small Businesses Through Video: Practical Strategies for Maximum Impact

Video is one of the most effective tools for driving engagement, building brand awareness, and reaching new audiences. This session, led by Rik Holden, Head of Creative at +24, is designed to equip small business owners with the knowledge and tools needed to leverage video marketing effectively—regardless of budget or technical expertise.

Learn how to produce high-quality video content that captures attention and drives results across social media and web platforms. From planning and shooting to editing and publishing, Rik will walk you through practical, accessible techniques to create impactful content that aligns with your business goals.

The talk will also highlight the growing influence of AI in video production. Discover how emerging tools can simplify the creative process, enhance content quality, and unlock new efficiencies for small teams—making professional-level video more attainable than ever.
Whether you're just starting out or looking to enhance your existing approach, this session will provide clear, actionable insights to help your business thrive through strategic video marketing.

Delivered by +24 – Rik Holden, Head of Creative

Impact Conferencing (Life Church)

30 Sycamore Avenue, Burnley BB12 6QP

1.30am – 3.00pm

There is ample parking on the large car park at Impact Conferencing