Reputation Masterclass 2026

Reputation Masterclass 2026

SUPER EARLY BIRD TICKET RATE ENDS 1 JULY 2025. 

Mastering reputation in defence and security

Join us on 10 February 2026 at Farnborough International Exhibition & Conference Centre for the first masterclass focused on managing reputation in the high-stakes world of defence and security communications.

Reputation Masterclass 2026 is designed to equip you with the tools, strategies, and insights needed to thrive in a complex and evolving landscape, whether you're in the private sector or working in the UK Ministry of Defence.

When & where

• Date: 10 February 2026
• Time: 09:30 arrival for a 10:00 start – 17:00 finish
• Location: Farnborough International Exhibition & Conference Centre
• CPD points: 10 CIPR CPD points

Why attend?

In today’s unpredictable climate, managing public perception and protecting organisational reputation in defence and security is more critical than ever. This masterclass, guided by top industry leaders, is designed to deliver actionable insights and hands-on strategies for managing reputation risks and engaging stakeholders.

Why is Canny Comms organising this conference?

As communications professionals in defence and security, we all know the unique challenges our sector faces. That's why we're investing our expertise, network, and resources to create something special for our community – Reputation Masterclass 2026.

After years of supporting defence comms and marketing pros, we've seen the same challenges arise time and again. Rather than keep our insights to ourselves, we're bringing together the very best of our network to share knowledge, build capabilities, and strengthen our entire sector.

This isn't a commercial venture – it's our way of giving back. Every penny of profit will be donated to Heropreneurs, turning professional development into community impact.

Pricing

Standard rate: £250 + VAT

Super Early Bird Discount: £100 + VAT  - offer closes 1 July 2025

Early Bird Discount: £150 + VAT - offer between 2 July and 30 September 2025

Discounted rates:

1. Canny Comms clients: £175 + VAT (30% discount)
2. ADS Group members: £200 + VAT (20% discount)
3. Make UK Defence members: £200 + VAT (20% discount)
4. CIPR members: £225 + VAT (10% discount)
5. MOD: Complimentary (email us info@canny-comms.co.uk to add your name to the list, and we will advise who has been successful  January 2026) 

Contact us for the relevant discount code: info@canny-comms.co.uk  

Spaces are limited. Register now to secure your Super Early Bird Discount.

Agenda coming soon