Back to School with YouTube Part Two | A Discussion on the Impact of International Media
Thu Sep 26, 2024 9:00 AM - 10:00 AM PDT
Online, Online, CMA Screening Room
Description
Children's Media Heard Around the World - A Discussion on the Impact of International Media. This Fall, YouTube Youth is continuing their support of the Children's Media Association to present a Back to School series for content creators. This exciting program will feature three virtual panels covering essential topics for content creators and educators.
Panelists: Yasmin Wenna (Brazil), Karina Szmulewicz (SPLA), Plar Sanchez (EMEA) Delve into the world of children's content and uncover successful strategies and trends from across the globe.
Yasmin Wenna is a São Paulo-based partnerships expert, currently driving growth for the Youtube Youth vertical in Brazil, after working on the Enterprise and Shopping teams. She is passionate about building partnerships and products from the ground up. With a background of 8 years in tech, Yasmin started at Meta where she worked in sales and partnerships and her previous experiences include strategic consulting, e-commerce, and finance. She earned an MBA from Insead after studying Economics at PUC-Rio. When not working, Yasmin can be found on the tennis court, traveling, or with family.
Karina Szmulewicz was born and raised in Buenos Aires, Argentina, she is a digital professional with over 15 years of experience in the industry. Her educational background includes a degree in Business Administration and a Masters in Communication. Karina's extensive experience at Google spans over a decade, encompassing ad sales, publisher partnerships and the dynamic world of online video. Currently, she is Responsible for YouTube Learning and Youth partnerships across Spanish Speaking Latin America, empowering the next generation of edutubers and kids and family content creators.
Outside of her professional life, Karina is a proud mom of two young children. When she's not at work, you can find her on a tennis court, practicing yoga, visiting a new restaurant or just spending time with her friends and family.
Pilar Sanchez is a seasoned digital professional with over 15 years of experience driving innovation and growth. With a strong foundation in business administration and finance, honed through her studies in Spain and London, Pilar has spent the last decade excelling at Google. Her journey has spanned finance, strategy, sales, and most recently, leading YouTube Kids and Family partnerships with top creators in Spain.
Beyond her professional achievements, Pilar is a dedicated mother of two young girls and a passionate advocate for empowering young women. She actively participates in organizations promoting STEM education and opportunities for girls. In her free time, Pilar enjoys spending quality moments with family and friends, and exploring new destinations through travel.