Good Beans
Wed 29 Jan 2025 10:00 AM - 11:30 AM
North Star Coffee Shop, LS10 1PZ
Description
Whether you're new to the world of marketing or a seasoned pro, understanding sustainability and your role in it is vital.
As marketers, we are responsible for how people make decisions, daily. You might be rallying the troops with your new micro-buisness, or you might be advocating and championing your clients at an agency - no matter where you're positioned knowing how you can positively impact the world is how you're going to stay competitive.
But, knowing how to build, develop and expand your knowledge of sustainability can also feel like a bit of a minefield.
Well, luckily for you, Yorkshire is home to some of the most creative and inspirational brains when talking all things sustainability and positive impact. It's high time we grabbed a brew together.
What to expect at this event
Featuring a 20-minute speaker/Q&A, you’ll be able to hear from industry leaders and change-makers discussing some of the most important insights we have about our industry.
Breaking bread
The phrase 'breaking bread' exists for a reason. And as a pastry-filled person, I believe it's because there's no better and more comfortable way to build relationships than to be in a room talking over serious issues, with pastry crumbs across your cheek.
Sharing the load
It's not possible to solve all the world's problems on your own. So we're getting together over a coffee and baked goods to chat among friends - share ideas, work through problems, and collaborate.
Changing marketing for the better
Leverage all the insights and ideas from this event to change the way you do marketing for good. Marketing has a lot of responsibility, so let's set the stall for how we want the industry to be.
Guest Speaker - Matt Wheeler -🌿 The Hidden Impact of Websites: Building a Greener Digital World
This talk is focused on the environmental impact of websites, how you can begin measuring this impact and what you can do to begin reducing your website's environmental impact.
Matt is the Co-Founder & Digital Director of madeby.studio, a digital agency specialising in crafting sustainable websites and applications that are good for the planet and your bottom line. They pride themselves on their commitment to technical excellence, building digital solutions with sustainability & accessibility ingrained at every step of the process.
He is also the Co-Founder & Operations Manager of GreenTech Gathering, a relaxed and informal networking event series for individuals and organisations interested in sustainability. To kick start our journey to becoming a brighter, greener region, GreenTech Gathering has hosted events throughout Leeds that aim to bring together our community, working together towards making our world a better place. These events are not just about networking, but about inspiring and motivating each other to take action for a sustainable future.
Your Host
I'm Laura from Chroma Marketing - the self-professed pastry lover you heard about before.
We're a marketing consultancy championing the value of good brands to the world. We amplify the stories of good people doing good things by crafting sustainable marketing strategies. We challenge your thinking, learning from insights and research to design journeys and experiences that keep you at the forefront of your audiences’ minds - for all the right reasons. Connect with me here!
Location
North Star Coffee Shop, Unit 32 The Boulevard Leeds Dock, Leeds LS10 1PZ
Location
North Star Coffee Shop, LS10 1PZ