The Commercial Advantage

Commercial Live Manchester: The Commercial Advantage

Stronger commercial thinking. Better business decisions.

What gives a hotel a commercial advantage? It starts with bringing the right people, insight and priorities together.

Join us in Manchester for the launch of Commercial Live by Octopus Revenue, formerly IN4 Hospitality. Building on ten years of bringing hoteliers together, our new programme combines independent education, expert insight and meaningful connections.

The Commercial Advantage explores how revenue, sales, marketing, distribution and operations can work together to improve hotel performance. We’ll consider how to turn market intelligence into action, make better use of technology and build a commercial approach that reaches beyond room rates.

Expect practical insight, thought-provoking discussion and opportunities to exchange ideas with fellow hospitality professionals.

Key topics will include:

• Connecting teams around shared commercial priorities.
• Using market data to make more informed decisions.
• Making technology work harder for your guests, teams and business.
• Identifying opportunities to strengthen revenue and profitability.

Designed for hotel owners, general managers and professionals working across revenue, sales, marketing and operations.

Leave with fresh perspectives, useful connections and ideas to take back to your business.