4th Annual Ferrari of Denver F1 Viewing Party

Race day returns—bigger and better than ever. Ferrari of Denver invites you to the ultimate Formula 1 experience at the 4th Annual F1 Viewing Party, celebrating the Formula 1 MSC Cruises United States Grand Prix 2026 – Austin, Texas.

From Noon to 4 PM, McGregor Square will transform into a premier fan zone filled with energy, entertainment, and the thrill of race day.

Event Highlights:

• Live race broadcast at 1:10 PM MST
• Denver Racing Social’s luxury sim trailer for real-time racing experiences
• Ferrari VIP Paddock showcase load in at 19th & Wynkoop Street

Admission & Experiences:

• General Admission (Free): Full access to McGregor Square, Milepost Zero Food Hall, and the racing action on the big screen.
• VIP Tickets ($175): Exclusive race viewing from the Legends Hall Terrace at The Rally Hotel, a delicious Little Italy lunch, premium beer and wine, access to the Ferrari Boutique, mix and mingle with fellow Ferrari enthusiasts, and the chance to showcase your Ferrari in the Paddock.

Special Notes:

• Ferrari Paddock parking is exclusively reserved for Ferraris and requires a VIP ticket.
• In honor of Austin, guests are encouraged to arrive in Texas-inspired attire and celebrate the Grand Prix in style.

Join us for a full day of luxury, speed, and community in the heart of downtown Denver. Whether you’re a lifelong F1 fan or simply drawn to the atmosphere, this is the city’s premier motorsport social event.