Over 15 million Kenyans sustain livelihoods and create opportunities across the entrepreneurial informal economy. This often invisible 83% of the population are kibanda operators, mama mbogas, fundis, boda drivers, content creators, visual artists, plant sellers, and more, each with unique challenges, dreams and aspirations.

TRANSFORM, alongside Brink, Laterite, Procol Africa, Busara, Ideas Unplugged, and partners from across the ecosystem, invite you to our launch event at the Ardhi Gallery in Nairobi.

We will share insights from our 9-month participatory research journey in collaboration with 700+ informal economy entrepreneurs and stakeholders. Uncover their stories, understand their challenges, and be part of shaping a thriving future for Kenya’s informal economy.

Event details:

• ⏰ Mark your calendars. Join us on February 27th at 3PM EAT for the FREE launch event
• 📍 Online, Zoom [link]

What to expect:

3:00 - 3:20: Research insights showcased through real-life stories

3:20 - 4.15: Engage with our panel: Navigating the informal economy - strategies for empowerment, featuring:

• Hilde Hendrickx - Global Sustainability Senior Manager, TRANSFORM
• Anuj Tanna - CEO and Co-founder, MESH
• Sheena Raikundalia - Country Director, UK-KENYA Tech Hub
• Samuel Mburu- General Secretary, Kenya National Alliance of Street Vendors and Informal Traders (KENASVIT)
• Njeri Mwangi - Co-Founder, Pawa254

4.15 - 4:30: Optional networking and virtual gallery exploration

We’d love for you to join us! Don’t miss out. RSVP now as spaces are limited.

Whether you're an entrepreneur, researcher, ecosystem enabler, investor, policymaker, or simply passionate about empowering individuals, this event is for you. Contribute to the vibrant energy of this ecosystem and enhance ongoing conversations and collaborations and reserve your ticket now.