Economies of Scale by Holly Scarsella

A one day masterclass in building and sustaining a successful business. Practical and applied skills to maximise a brand and sales in an ever challenging market.

‘In a world where we have a plethora of business books and podcasts, no one is actually condensing this information and giving actual achievable practical advice to build a brand and essentially maximise sales. I come from a unique background in that I started in PR working for brands including Tiffany & Co, UGG Australia, MTV and SPANX and helped build their profiles / launch new products etc. I then went on to start PAMPELONE Clothing which I built single handedly into the fastest growing brand in its sector at one point - available in 30 countries from Australia to the US and sold in major department stores like Bloomingdale’s and Selfridges. Now I consult for a plethora of brands from hotels to members clubs to security companies, all with the view to boost sales and create a bigger better brand. Along the years I’ve failed, I’ve succeeded and ultimately learnt so much. And this is what I want to pass along to you.’

This masterclass is perfect if you have a business that you’re looking to scale, a business that’s stagnating and you’re looking to maximise sales and awareness, if you’re looking to start a business or if you work in the marketing industry and are looking for a fresh dynamic approach.

Timings:
9:30am - Doors open for networking and refreshments

10:00am - 11:00am - Seminar 1: Business Basics. Setting your foundations and understanding the market

11:00am - 12:00pm - Seminar 2: Scaling via Marketing 

12:00pm - 13:00pm - Break for lunch

13:00pm - 14:00pm - Seminar 3: Maximising traffic into sales. Acquisition vs Retention

14:30pm - 3:00pm - Q&A