The AI Sandbox: Live-Building a Communications Plan with Human and Machine Intelligence

Join us for a live-action, interactive workshop exploring whether AI can match human strategic intuition in a high-stakes communications challenge.

This session will invite participants to collaboratively build an impact communications plan in real-time. Abenaa Hayes (Elysee Consulting) will guide the strategic human framework and provide consultation on how AI can be used in parallel, and to test our assumptions, ideas and decisions. Meanwhile, Kris Krug (BC+ AI Ecosystem) will act as the "AI whisperer," using advanced AI tools to see prompts or methodologies to create ethical, creative, and strategic pivots.

This session will appeal to communicators eager for practical AI application.

About Abenaa

Abenaa Hayes helps leaders and brands who want to meet 21st century societal mandates head on. The founder and CEO of Elysee Consulting, LLC, she is a seasoned communications and brand marketing executive with expertise in healthcare, Diversity, Equity and Inclusion (DE&I) and health equity. For over 20 years, Abenaa has helped US and global biotech and pharma companies reach stakeholders, influencers and communities through transformative narratives, dynamic storytelling and meaningful engagement.

About Kris

Kris is a photographer, creative technologist, community builder and speaker. He spent two decades documenting technology, art, activism, conferences, communities, and the back rooms where culture actually changes. His contemporary work points at one question: how do we use AI to increase human capacity instead of flattening human judgment?