Tourism & Hospitality That Works: Practical ideas, real businesses and new opportunities for Essex’s visitor economy

Attract More Visitors, Increase Revenue and Grow Your Hospitality Business

How can tourism and hospitality businesses stand out from the competition, attract more visitors and unlock new opportunities for growth?

Join Invest Essex for an engaging and practical event exploring fresh approaches to raising your profile, attracting customers, increasing revenue and strengthening Essex’s tourism and hospitality offer.

Hear from industry experts and local leaders as we explore how AI is changing the way people discover and choose where to visit, how to make your brand stand out in a crowded social media feed, and practical strategies for upselling and increasing customer spend. We’ll also look at the power of place marketing to showcase what makes a destination special, attract new audiences and encourage visitors to stay longer.

Our confirmed speakers include:

• Richard Brinkley, Better Agency
• Louise McKinlay, Invest Essex
• Seena Shah, OWR Communications
• Sarah Walmsley, Brentwood Connected

More speakers to be confirmed.

The programme will run from 1.15pm until 4.30pm, followed by a networking drinks reception.

Whether you run a hotel, restaurant, visitor attraction or another hospitality business, this event will offer fresh perspectives, practical ideas and valuable connections to help your business stand out and grow.

Join us to exchange ideas, learn from others and explore new ways to strengthen Essex’s visitor economy.