The Ideas Series: Finding Story Ideas Using Audience Trends & Tools
Tue 21 May 2024 5:30 PM - Sun 26 May 2024 11:45 PM BST
Online, Zoom
Description
Join us for the first in our new workshop series focused on ideas; delving into the tools and tricks you can use to find them more easily. To kick us off, Annie Smith looks at how audience insights and trends can provide a jumping-off point for all types of content that your editor will love.
In the new workshop packed with practical tips, we'll cover:
- Google Trends for beginners: how to spot what’s trending across the globe;
- A guide to Reddit for journalists, one of the best tools for finding stories and learning about the latest topics of discussion within a niche;
- Secrets of TikTok: quick tips to implement finding sources into your daily routine;
- Listening to your audience: readers are putting their hands up with information and sources. Here’s how to tune in to the conversation.
** PLEASE ADD TICKETTAILOR TO YOUR SAFE LIST — OTHERWISE, YOUR LINK TO JOIN AND WATCH BACK LINK MIGHT GO INTO YOUR SPAM FOLDER OR NOT BE DELIVERED**
SPONSORED/FREE PLACES: As ever, we reserve free spaces for people for whom cost is a barrier. No questions asked. Please message hello@journoresources.org.uk as soon as possible if this applies to you and you would like to attend this event
Meet The Speaker
Annie Smith is an audience producer at Business Insider, specialising in social, homepage, and push strategy and is experienced in SEO and newsletters. Curating for a readership of 260 million social followers and 104 million global monthly uniques, Annie has learned how to stay on top of trends, understand audience behaviour, and optimise content for particular groups of readers. Previously, she earned a Masters in English and Spanish from the University of St Andrews and a Masters and NCTJ qualification in News Journalism from Cardiff University.
Types Of Ticket
Live Ticket: Select a live ticket if you'd like to watch the session live. You'll receive a Zoom link to join when you order. Don't worry if your plans change though — we will also send you a copy of the recording and any session notes via email. This is normally 24-48 hours after the session to allow time for us to edit the recording.
Watch Back / Recorded: If you just want to watch back, please select a recorded ticket. This allows us to keep a handle on numbers and make sure we have enough seats around our virtual table. Again, no worries if you change your mind, you will still be sent the Zoom link, so no need to let us know. You will typically be sent the recording 24-48 hours after the live session, to give our team time to edit.