Expert: Emily Goldberg, US Newsletter Editor, Financial Times

Accessing the right analytics to help you grow and evolve your newsletters is getting more challenging as publishers end up in the crossfire with platforms using privacy as a reason to obfuscate email data. How can publishers ensure they’re making the most of the data they have for newsletter analytics, and which metrics signal success for different types of newsletter?

Emily Goldberg is the US newsletter editor at the Financial Times. She works with journalists across the FT network to edit and produce newsletters on a range of topics including US politics, ESG and markets. Previously, Emily was the engagement editor at Politico.