2022 Summit on the Future of Communications Measurement
Thu Oct 6, 2022 9:00 AM - Fri Oct 7, 2022 5:00 PM EDT
Online, Zoom
Description
2022 Measurement Summit – Attribution, Technology and the Future of Communications Measurement
On October 6th - 7th 2022, dozens of communications professionals will be sharing their thoughts and experiences measuring Corporate communications at Paine Publishing's Annual Summit on the Future of Measurement. As always the Summit will feature intimate conversations about the joys and pitfalls of implementing best in class communications measurement.
This year our theme is Attribution, Technology and the Future of Communications Measurement.
Increasingly, professional communicators are being asked to show their attribution to business and revenue goals. Attendees will learn from senior level communicators who have been tying results to business goals for years. You'll hear stories about how technological developments like AI and tools like Google's new GA4 are being used to show communications contribution to the bottom line.
This year’s Summit will be a hybrid event, offering both virtual attendance as well as an in-person option for those who are fully vaccinated. Additionally all registered attendees will get full access to all the presentations and discussions. For more information click here.