Reimagining Advertising Summit
About this Event
The time is now to reimagine advertising.
Join us for a half-day summit hosted by Purpose Disruptors, where you and 100 influential leaders will come together to reshape the future of the advertising industry.
We are at the halfway point in this decisive decade for climate action, this event is an opportunity to explore how the sector can transition from outdated, extractive models towards a future of resilience, creativity, and planetary well-being.
We will unpick what an industry based on regenerative principles is in practice. We will explore what it will take to build a new economy fit for the future.
We will move from the abstract to the concrete.
Surfacing thinking from Towards Reimagining Advertising, we will help leaders make sense of this moment, and feel the future that’s within our grasp.
What to Expect:
Insightful talks from visionary speakers including Sophie Howe (World’s First Future Generations Commissioner for Wales), Kate Raworth (author and creator of Doughnut Economics).
A mapping of the existential risks facing the industry and a roadmap for the transformation needed to ensure a stable future.
Lunch and networking with C-suite leaders from creative agencies, media agencies, industry bodies, media owners, and brands.
Groundbreaking insights from Purpose Disruptors on how a regenerative advertising industry is not just necessary but possible.
A chance to engage in critical conversations, voice your challenges, and help shape the future trajectory of the advertising sector.
This carefully curated event is your opportunity to help build the future we need.
27th February,
12:30 PM – 5:30 PM
Whitechapel Gallery,
E1 7QX
Why not join us for the Agency for Nature Season Two Launch Party?
As the evening begins, we’ll celebrate the groundbreaking work of Agency for Nature: The world’s first creative shop with a single mission: build universal love for the most important client on earth, Nature.
We have just 25 tickets for daytime summit goers, to join us at this special evening event.
Building on the success of Season 1, which reached 10 million young people through campaigns spanning sex, psychedelia, gaming, and fashion, Agency for Nature has become synonymous with “game-changing climate communications.”
For Season Two, we’re closing the gap between nature and culture, bringing nature closer to the lives and lifestyles of young people in UK cities.
- Join us to hear talks from nature-connection experts
- See the new groundbreaking campaigns created by 10 rising creatives from AMV BBDO, VCCP, House 337, Iris and Droga 5.
- Immerse yourself in an exclusive showcase of the creative work
- Understand more about why we need to bring people into nature through urban youth culture
This is a day like no other—a chance to reimagine advertising, celebrate the future we need, and work together to build an industry that thrives in harmony with our natural world.
About Purpose Disruptors
Purpose Disruptors is an award-winning nonprofit catalysing the advertising industry's climate transition. They aim to shift the story of advertising, from one of extraction to regeneration, negligence to responsibility, and careless to conscious consumption. Their work includes developing a pioneering measurement framework – Advertised Emissions – to measure the holistic emissions of advertising, now adopted by the UN as best leadership practice, developing a flagship sustainability training programme, ChangeTheBrief Alliance – now with all big six networks signed up, and founding the Good Life 2030 project, aimed at redefining the concept of a ‘good life’ by shifting the focus away from consumerism towards connection, and most recently – launching the Agency for Nature – the first Creative Agency for All Life on Earth. garnering attention from the BBC, The Irish Times, Mashable, Vogue Business and It’s Nice That.
Location
Whitechapel Gallery, E1 7QX