Introduction to Copilot for market research and insights
Thu 13 Mar 2025 3:00 PM - 4:00 PM GMT
Online, Zoom
Description
A 60-Minute Online Course with Ray Poynter
Course Overview:
Microsoft's Copilot for Office 365 is transforming the way professionals work by integrating AI-powered assistance into everyday tools like Word, Excel, PowerPoint, and Outlook. For market researchers, Copilot offers an unprecedented opportunity to boost productivity, improve workflows, and deliver more impactful insights with ease.
In this 60-minute online course, Ray Poynter, a globally recognized expert in the market research industry, will guide you through the fundamentals of using Copilot with Office 365 to make your work more efficient and effective. From automating repetitive tasks to creating polished deliverables and managing data with precision, this course will help you unlock the full potential of Copilot in your research and insights projects.
What You’ll Learn:
Introduction to Copilot for Office 365
- What is Copilot, and how does it work within Office 365?
- Why Copilot matters for market research and insights professionals.
- Key benefits and examples of real-world applications.
Practical Applications in Market Research
- Text Analysis and Summarization: Use Copilot to interpret and summarize open-ended survey responses and research findings.
- Proposal Creation: Quickly draft proposals aligned with your organizational style and research objectives.
- Deliverable Enhancement: Create professional, engaging reports and presentations with AI-assisted formatting and visualizations.
- Data Insights: Leverage Copilot to extract key patterns from both quantitative and qualitative data. Collaboration and Workflow Optimization: Maximize efficiency in collaborative projects using Copilot’s integration with Office 365 tools.
Challenges and Best Practices
- Ensuring data security and ethical use of AI.
- Avoiding over-reliance on AI and maintaining quality in outputs.
- Tips for getting the most out of Copilot across different applications.
Who Should Attend?
This course is ideal for market researchers, insight professionals, and anyone in the research industry seeking to enhance their productivity and efficiency with Microsoft Copilot.
Why Attend?
This course will empower you to use Copilot effectively especially in the context of Office 365, streamlining your workflows, improving your output quality, and giving you more time to focus on the strategic aspects of your work.
Price
The course costs US $95.
You will receive a copy of the slides and of the recording.
This course is being organised in conjunction with Research Wise AI Ltd and NewMR.