Using the ChatGPT API for Market Research and Insights
Wed 19 Mar 2025 3:00 PM - 4:30 PM GMT
Online, Zoom
Description
A 90-Minute Online Course with Ray Poynter & Will Poynter
Course Overview:
The ChatGPT API opens up powerful opportunities for market researchers to automate and enhance their workflows. By integrating the API into your processes, you can design tailored programs to handle tasks such as text analysis, report generation, sentiment analysis, and more. This course provides both the conceptual understanding and the practical tools you need to unlock the potential of the ChatGPT API.
In this 90-minute online course, Ray Poynter and Will Poynter will guide you through how to use the ChatGPT API effectively. This session will include not only demonstrations but also code examples that you can use to start building your own programs immediately.
What You’ll Learn:
Introduction to the ChatGPT API
- What is the ChatGPT API, and how does it work?
- Why APIs matter for market research and insights.
Practical Applications in Market Research
- Workflow Automation: Build custom programs to streamline repetitive tasks, such as data coding or data cleaning.
- Automating Text Analysis: Use the API to analyze open-ended survey responses, extract themes, and summarize findings.
- Sentiment Analysis: Leverage the API to assess sentiment across large datasets.
- Idea Generation and Refinement: Use ChatGPT to brainstorm ideas, refine hypotheses, and draft proposals.
Code Demonstrations and Best Practices
- Step-by-step walkthrough of basic API integrations.
- Code snippets and examples provided for immediate use.
- Best practices for optimizing API performance and ensuring reliability.
Who Should Attend?
This course is designed for market researchers, data analysts, and insights professionals with some familiarity with programming. If you’re looking to expand your capabilities by leveraging the ChatGPT API to automate and enhance your workflows, this course is for you.
Why Attend?
This course will empower you to integrate the ChatGPT API into your work, enabling you to automate time-consuming tasks and focus more on delivering strategic insights. By the end of the session, you’ll have actionable knowledge and the tools to start building your own solutions.
Price
The course costs US $195.
You will receive a copy of the slides and of the recording.
This course is being organised in conjunction with Research Wise AI Ltd and NewMR.