This workshop answers the question "what marketing activities should I be doing when I don't have much time, resources or specialist marketing skills?".

This workshop will walk participants through the steps to create their own custom marketing strategies. They will leave with a process to follow that is both ambitious and achievable with steps included on how to implement and maintain the strategy.

Who's it for?

This workshop is designed for organisations who want to grow but have limited time, money and skills to engage and grow their audience and stakeholders.

Learning outcomes

The skills from this workshop can be applied in a variety of ways but primarily we aim to enable participants to:

• Increase funding and sales through engagement of potential funders, customers and partners.
• Increase participation of your audience in your activities including such as events, services and campaigns.

This workshop is part of 'West Midlands social business boost'

Through a series of workshops, participants will learn the essential skills needed to generate income through trading

Programme aims

Generating trading income will allow them to shore up their finances, become less grant reliant and generate unrestricted income that has the flexibility and scalability to help them grow sustainable and resilient organisations.

Learning outcomes

Participants will gain the ability to:

• Access new markets and customers

• Demonstrate the value of what they do

• Understand and communicate their impact

• Grow efficiently with few resources

• Grow sales of products and services

• Manage their growth

Workshops available

• SMART Marketing Strategy for Social Enterprises and Charities
  
• Digital and Using AI for your Social Organisation 
• Building Income for Social Impact Through Sales 
• An Introduction to Social Impact Measurement 
• Managing Finances

Find out more

How it works

1. Choose and book the workshops.
2. All workshops cost £10 each.
3. We will run a check to ensure you are based in the West Midlands.
4. 1 person can book each workshop per organisation to ensure these workshops reach as many organisations as possible.
5. You will be sent a Zoom link two days before the workshop.
6. Please let us know as soon as possible if you are unable to attend so that someone can take your place.