Making Social Media Work for You

Does social media sometimes feel like a battle against time? With so much advice online, it’s hard to know what to invest your precious time in — and what will actually get you the results you’re looking for. This workshop cuts through the overwhelm and gives you a simple, realistic approach to social media that works for social enterprises.

Why attend?
You’ll leave with clarity, confidence, and tools you can actually use:

• Get actionable social media tips tailored to social enterprises

• Cut through the noise of endless online advice and learn what really works

• Get clear on what to focus on (and what isn’t worth your time)

• Learn simple tools to make posting consistently much easier

• Get your social media questions answered by an expert

You’ll learn:

• What social media is really about (and what it’s not)

• How social media algorithms work (no jargon)

• How to create content that resonates with your target audience (without spending hours on it)

• How to stay consistent, including using a simple, easy-to-use content calendar

• Practical tips for specific social media channels

How the workshop works
Your trainer will alternate between teaching and short, hands-on exercises so you can immediately put what you’ve learned into practice. You’ll leave with work already started — not just notes — and confidence that you’ve understood what was taught. The exercises are individual and you won’t be required to share your work with the group. The workshop will also include quizzes and polls to keep you engaged.

Who is this for?
This workshop is for anyone involved in delivering social media for a social enterprise, at any level. It covers key elements of strategy (so you can build a solid base) alongside practical delivery (for example, how to write a good post), making it suitable for most levels of experience.

Meet your trainer
Sophie Badoux is a marketing professional with 10 years of experience, primarily working with social enterprises and third sector organisations. She has managed social media for multiple organisations and trained many people to do the same. Sophie’s training style is clear, well-paced, and engaging, with a strong focus on practicality and real-world application.

What people say about her workshops
“The Marketing workshop was hugely insightful and really made us re-evaluate how we understand the impact of social media – and simple changes we can make to what we do could have a huge impact on our work.”
“I took away 12 actions from the Marketing workshop which was the standout session – absolutely brilliant."