Experience the BF Camera at the Sigma Pop-up!

Come to the Sigma Pop-up Experience in New York City to see the latest Sigma gear, meet the team, and check out Sigma’s new look!

On weekdays, attendees will have the opportunity to get hands on with the BF and other new products, as well as learn more about Sigma gear and our updated visual identity from Sigma team members.

One Day Only – Free Headshots with the Sigma BF by Parasol Projects

Our partners at Parasol Projects are offering free headshots at our 21 Spring St. pop-up space, Thursday, March 27 only, from 3:00-5:00PM. All photos will be shot with the new Sigma BF camera! Come check out the beautiful new camera and our all-metal I series prime lenses, and get yourself a new profile pic while you're there.

Pop-Up Farewell Celebration

As we near the close of the pop-up, we are preparing for a grand goodbye and would like your participation.

On Friday, March 28 from 4:00 to 6:00PM, we request the honor of your presence to celebrate the Sigma BF camera with two viewings of our Pop-up Appreciation Montage. This event is only open to those that RSVP, and limited to the first 50, so please reserve your spot. RSVPs will be accepted on a first come, first served basis.

If you have visited the space, we invite you to submit photos taken while in the Sigma Pop-Up Experience. We will feature a selection of images from our attendees on the big screen as we recap the Sigma BF camera’s debut in New York City.

Please submit images of your experience at the pop-up, shot with any camera or device, here:

https://bit.ly/sigma-pop-up-submissions

To learn more about the Pop-Up space at 21 Spring Street, please visit parasolprojects.com