Cost: CAD $35 (~US$28) per person

Date: October 20, 2022

Time: 1:00 – 2:15 PMET

Let's start with two facts...

1. If you're like most nonprofits, your most generous donors are aging. For years, these older donors have been the backbone of your giving. Nobody knows if younger generations will fully replace them.

2. Your donors' largest donations are typically given after they die -- in the form of legacy (or planned) gifts. Stating the obvious: you need to ask your supporters while they're still here -- and that window is rapidly closing. If you're not talking about planned gifts right now, you're missing out.

Join master fundraisers Harvey McKinnon and Andy Robinson for a frank and instructive conversation about death, money, and securing legacy gifts.

During this interactive webinar, we'll discuss:

- Legacy giving options 101

- Using values to open deeper conversations with donors (and their families)

- Inspiring donors: How they can create an impact long after they're gone

- Marketing planned gifts on a modest budget

- How to fit legacy giving into your already overflowing workload

Give us 75 minutes. You'll leave with a blueprint for building (or improving) your planned giving program. When the webinar is over, we'll stick around to answer all your question -- yes, every one of them. Ask us anything!

Added Bonus! At the end of the session, we'll raffle off a copy of Andy's "How to Raise $500 to $5000 from Almost Anyone" and a copy of Harvey's "11 Questions Every Donor Asks and the Answers All Donors Crave" and mail them to the lucky winner.

Registration is $35 per person for the webinar. Please note, all participants will receive a confirmation email from Ticket Tailor and link to join the workshop through Zoom Webinars.

All registrants will be provided with a link to the recordings and the presentation slides after the webinar.

Sponsors: 

Presenters: 

Andy Robinson provides training and consulting for nonprofits, businesses, and government agencies.

Over the past 25 years, Andy has worked with clients in 47 US states and across Canada.

Since the pandemic began in March 2020, he has designed and facilitated 125 online meetings, webinars, and remote workshops covering a variety of topics, including fundraising, board development, marketing, leadership development, facilitation, and train-the-trainer programs.

Andy is the author of six books, including Train Your Board (and Everyone Else) to Raise Money. He lives in Plainfield, Vermont.

Harvey Mckinnon has been a fundraiser for over 40 years and is recognized as one of North America’s leading fundraising experts. His consultancy has raised money for hundreds of non-profits in Canada and the US. He is a seasoned trainer who has delivered fundraising keynotes at conferences worldwide.

Harvey has authored five books. His most recent book is How to Create Lifelong Donors Through Monthly Giving, released in 2020.

His best-selling book, The 11 Questions Every Donor Asks, is a major gift training manual for fundraising departments throughout the US and Canada.

He also co-authored the #1 bestseller The Power of Giving, which has been translated into nine languages. He calculates he’s spent 100+ years on a variety of non-profit boards.