Beyond Points

Hospitality's New Loyalty Playbook

Hosted by Tech on Toast & Pepper

📅 Wednesday 21st October 2026
🕘 9:00am – 11:30am
📍 Caravan Covent Garden, London

Loyalty has evolved.

The most successful hospitality brands aren't just rewarding transactions—they're creating meaningful customer relationships that drive repeat visits, increase spend, and build long-term brand advocacy.

Join Tech on Toast and Pepper for an exclusive breakfast event bringing together loyalty leaders from hospitality and retail to share what's actually working in 2026.

Tech on Toast brings together some of the sharpest minds in hospitality technology, while Pepper powers guest loyalty for more than 200 high street brands across restaurants, bars, pubs and coffee shops. Together, we're creating a space for operators, marketers and technology leaders to share practical insights, real-world results and honest conversations about customer retention.

This isn't a sales pitch. It's an opportunity to learn what's genuinely working in loyalty today, hear from brands leading the way, and exchange ideas with peers facing the same challenges.

Through expert presentations, interactive benchmarking, and panel discussions, you'll hear first-hand how brands including Holland & Barrett, Itsu and Prezzo are using loyalty to improve retention, personalise customer experiences, and unlock sustainable growth.

We'll also explore one of the biggest questions facing hospitality today: what can hospitality learn from retail when it comes to customer engagement, data, and loyalty—and is the industry finally catching up?

Featuring speakers from:

• Holland & Barrett
• Itsu
• Prezzo
• Market Halls
• Laine Pub Company
• Pepper

Plus additional guest speakers to be announced.

What You'll Take Away

✔ Insights from some of the UK's leading loyalty programmes

✔ A clearer understanding of what drives customer retention

✔ Practical ideas to improve engagement and repeat visits

✔ Benchmarks to assess your current loyalty strategy

✔ New connections with hospitality operators and marketers

✔ A personalised loyalty commitment to implement in your business

Included With Your Ticket

• 🥐 Breakfast at Caravan Covent Garden
• ☕ Tea, coffee and refreshments
• 🎤 Access to all presentations and panel discussions
• 📊 Interactive loyalty benchmarking session
• 🤝 Networking with hospitality and retail leaders

Spaces are limited to ensure meaningful discussion and networking opportunities.

Reserve your place and discover what loyalty looks like beyond points.