The King Campaign is a national event that celebrates the important role that African American Men play in every industry of our society and the invaluable impact of positive representation.

A comprehensive study named The State of Young America has found that one out of three African American Men 18-24 is unemployed, and among the employed, 66% say their job is not within their chosen field or profession.  Another study conducted by the National Institute of Mental Health determined that African American teenagers are the most likely to attempt suicide, and the Brookings Institute has concluded that poor African American boys are highly unlikely to experience anything but unemployment or incarceration or both.  These three studies all reach the same conclusion that something needs to be done to help reshape this narrative.

The King Campaign is in no way saying it is the answer to some of the harsh issues that face African American Young Men, but it can aid in combating these issues.  Entrepreneurship can change individuals, families, and communities forever. We aim to provide a culture of mentorship based on the passion and the direction that the youth determines, which can result in creating the employment opportunities they desire, a village atmosphere where they know they are not alone in anything, and the power to positively reshape their family and community economics.

We have a duty to ourselves and the generations that follow us to leave those that must walk our paths less broken than we were when we began the journey to manhood. Our event The King Campaign will honor some of the nation’s top professionals and will draw a diverse audience including parents, professionals, youth, teachers and other members of the community.

The King Campaign is a unique opportunity to generate goodwill with the community and to make positive impressions on the next generation of influencers and business owners. This event will highlight our Next Generation Vendors; who are business owners 18 years of age and under at no cost to them! We are invested in leaving the road to manhood and entrepreneurship less broken than it was when we found it.

Nomination Categories with Details The first five awards are meant to honor the standouts who excel in their respective areas.  These awards are reserved for individuals who exceed the expectations of their respective fields. 

• Educator of the Year
• Author of the Year
• Entrepreneur of the Year
• Medical Professional of the Year
• Health and Wellness Professional of the Year

These next awards are to honor Kings in additional fields. 

6. Arts and Culture Award: This award is designed to honor an artist who uses their platform to inspire and uplift.   This person exhibits a dedication to their craft and an investment in those that will follow in their footsteps. (Singer, Dancer, Poet, Model, Actress, Photographer, etc.) 

7. Mentor of the Year: This award is dedicated to an individual who has taken on the often thankless but impactful task of mentoring the next generation of excellence. 

8. Humanitarian Award: The Humanitarian award was created to recognize outstanding individuals who dedicate their time to fighting indifference, intolerance, and oppression of men and boys; and whose accomplishments are consistent with the goals of The Lifted Lifestyle. 

9. Next Generation Award: This award is dedicated to the next generation of excellence! It is designed to honor a young man who is actively seeking to maximize their potential and rise to the bar set before them.  This young person has an active presence in the community and strives for excellence in every area of his life. 

10. Brotherhood Award: This award is for an individual who creates a safe space for men of color to commune and connect. 

11. Mental Health Professional of the Year: This award is to honor a man who provides exceptional service to individuals and the community in the Mental Health field. 

12. Media Professional of the Year: This award honors a Media professional who spreads excellence throughout this field. (includes but not limited to Producers, Journalists, News/TV Personalities, Broadcasters, Program Researchers, Social Media Managers, etc.) 

13. Military Professional/Veteran of the Year: This award is designed to give recognition to a person serving or has previously served in the Military, and is committed to serving others and communities outside of the battlefield. 

14. Stylist of the Year: This award honors a beautician that exemplifies the best of his talent that adds to the self-care of African American Men.  (Clothiers, Hair Stylists, Skin Care Practitioners, etc.)  

15. Law Enforcement Professional of the Year:  This award is acknowledging the service that a member of Law Enforcement provides to their community in the effort to not only provide safety but be a positive role model for others to follow.  

WE ARE SEEKING THE BEST OF THE BEST!!!

Sponsorship Opportunities

Swag Bag Sponsorship ($50) - Showcase your sample products and include your marketing material in our attendee swag bag (400 bags).

Partner Sponsorship ($250) - Sponsor a next-generation vendor table and receive Your name/company name and logo on event program, your promotional material included in giveaway bags. We will also place your branded material on a vendor table. This level of sponsorship allows us to let our youth vendors participate for free. You will also receive two tickets to the event.

Presenting Sponsorship ($500) - Recognition during the event to our audience of hundreds. Your name/company name and logo on event program, event marketing materials, and your promotional material included in giveaway bags. You will also be featured on our website and social media. Logo on sponsorship signage at the event. Four tickets to the event and special seating.

Premier Sponsorship ($1500) - Recognition during the event to our audience of hundreds. Your name/company name and logo on event program, event marketing materials, and your promotional material included in giveaway bags. You will also be featured on our website, social media and on sponsorship signage at the event. Company-specific signage and table at the event. Six tickets to the event and special seating. As well as mentioned in media.