Life with Football Legislation; preparing for meaningful fan engagement & consultation

The event, 'Life with Football Legislation; preparing for meaningful fan engagement and consultation' has been postponed due to unforseen circumstances.

All those who bought tickets will be refunded in full.

Keep an eye out on the website and our Ticket Tailor page for more.

Football officially has a regulator: get on the front foot and start preparing for meaningful fan engagement and consultation now.

Join us for a one-day workshop of expert-led sessions, network opportunities and Q&A with industry specialists.

📅 Wednesday 5th November

⏱️ 10am - 3.30pm (lunch included)

📍 The Wesley Euston Hotel, NW1 2EZ ( 1 minute walk from Euston train and underground station)

🎟️ £159 per ticket with group discount codes available

The introduction of a football regulator is a pivotal time for clubs and fans alike. The regulator’s requirements will go above and beyond those already set by the Premier and English Football League. More importantly, clubs will be answerable to the regulator. Doing good fan engagement will no longer be enough. Clubs will also have to evidence it and be prepared to have their homework marked.

There is great opportunity here. Fan engagement can serve as a tool to be monetised through deepening fan loyalty and connection. But it has to be done well, to truly convert engagement into revenue.

There will be challenges too. Meeting the new rules will likely require time, money and people - resources often in short supply. There’s also no one-size-fits-all approach. Clubs and fanbases are diverse. A fan engagement framework that works for one club may not be as effective for another. So how do you go about finding what would work best for yours?

Our agenda will include these key issues in the following workshops:

• Why regulation can be good for football - Aaryaman Banerji, Head of Football Governance at Lane, Clark & Peacock (LCP)
• The journey towards better fan engagement - Kevin Rye, Think Fan Engagement
• Basic concepts of public/stakeholder involvement - Rhion Jones, The Consultation Guru
• How we engage with our supporters - Tom Gorringe, CEO, Swansea City FC
• The emerging best practice model for fan engagement - Liam Scully, Lincoln City FC CEO and Kevin Rye, Think Fan Engagement
• The statutory requirement to consult; implications and best practice - Rhion Jones, The Consultation Guru
• Driving fan engagement through a strategic approach to communication - Christopher Haynes, Owner of Gillespie Road Communications and Strategic Communications Consultant, former Director of Communications at Sky Sports/Team Sky/ECB

This event is for you if:

• You’re a communications, engagement or management professional at an English or Welsh football club which will need to meet the Independent Football Regulator’s incoming fan engagement rules.
• You represent football fans for example, through a supporters trust, fan advisory board or shadow board, and want to understand how new regulation may impact your engagement with clubs, get guidance on best practice consultation & communication techniques, and network with others in similar shoes.
• You represent a football governing body, league or organisation hoping to establish or develop an approach to giving fans a voice and embedding fan engagement into your decision-making processes.

If you have any questions or would like to chat before booking, drop us a message at hello@fanengagement.net

Meet your expert hosts

Kevin Rye, fan engagement expert, Founder of Think Fan Engagement

Kev is the UK’s leading expert in fan engagement. In 2019, he founded TFE and launched the Fan Engagement Index, the respected and independent measure of fan engagement for English football clubs.

Rhion Jones, The Consultation Guru

Rhion is the UK’s most authoritative champion of public engagement & stakeholder consultation. He was a Founder Director of The Consultation Institute and has written extensively on all aspects of public consultation.

Read more about all event speakers in the event programme via the TFE website.

What others think of our work...

“We cannot thank Kevin and his team at Think Fan Engagement enough for their fantastic efforts and assistance in helping our football club develop its Fan Engagement strategy. We have worked closely with them and improved the way in which we communicate with our supporter base, with engagement and fan conversation being high on our priority list at Bradford City AFC. Their assistance in recent months has seen us make great progress in this area, one we are striving to become industry leaders in.”

Ryan Sparks, CEO, Bradford City AFC

“We all like to stay in our comfort zone, and what Kevin does very well is to challenge us to come out of that zone and bring you into a new zone.”

Gerard Lawlor, Chief Executive, The Northern Ireland Football League (NIFL)

"What Kevin does not know about Fan Engagement could be written on the tip of a needle. His understanding of the complex nuances in the football industry have seen him established as THE expert in football clubs engagement with its most important audience - the loyal supporter. I have seen first-hand the valuable counsel he provides to owners which has inevitably provided a significant legacy for the football industry."

David Alexander, Calacus Communications

If you have any questions or would like to discuss, get in touch!