Introduction to Publicity for Creatives

Calling all creatives; writers, artists, filmmakers, and anyone with a project to share with the world!

Do you want to get your work noticed in 2027?

Learn how to champion it with this Introduction to Publicity for Creatives session.

You know your work inside out. But how do you get it noticed? How do you find the right journalists, tell a compelling story and get your project in front of the people who need to hear about it — without the budget for a full-blown PR team?

Join Tin Pony PR's founder Lily Marriott for a practical, 90-minute online workshop introducing you to the world of PR. Drawing on over a decade of experience across arts and culture, including book releases, theatre, film, TV, podcasts, live comedy and more, Lily will demystify the media and show you how to champion your work with confidence.

After all, nobody knows your creative project quite like you do. Learn how to turn that knowledge into a story that the media will want to tell.

In this session, you'll learn how to:

• Find your story: Identify what makes your project interesting, distinctive and potentially newsworthy.
• Understand the media: Discover what journalists look for and how editorial coverage works.
• Make the right connections: Find relevant journalists, publications and media opportunities.
• Write a compelling pitch: Learn how to communicate your story in a way that grabs attention.
• Take action: Leave with practical ideas and next steps to start getting your work out there.

Whether you're publishing a book, making a film, develop a live show, launching a podcast or bringing another wonderfully creative project to life, this workshop will help you understand how PR can support your ambitions — and give you the tools to start doing it yourself.

Tuesday 1 December 2026 | Online | 90 minutes | £40

Your work deserves to be heard. Learn how to help it find its audience in 2027.

Delivered by Tin Pony PR — part fan club, part press team.