Major donor fundraising – a new income stream?
Tue 4 Jun 2024 10:00 AM - 12:00 PM BST
Online, Zoom
Description
• Is developing major donor fundraising on your radar but you’re not sure where to start?
• Do you want to start a major donor programme, as pressure on other incomes streams increases?
• Do you want to make the switch from “ a few major donors” to a proactive major donor programme?
Major donor fundraising is an incredible opportunity for many charities but often misunderstood. Join major donor specialist Louise Morris, of Summit Fundraising, to learn how to make the most of this opportunity at your charity and have confidence to take the next steps.
Louise Morris is a major donor specialist and founder of Summit Fundraising who has helped over 200 charities raise more large gifts. She has over 15 years' experience in major gifts fundraising at charities of all sizes and cause areas, after starting her career in sales and marketing at Unilever. She is a former Fundraising Director, a current trustee, and regularly interviews philanthropists on their giving experiences. She has a distinction in the Certificate of Philanthropic Psychology from the Institute of Sustainable Philanthropy.
She coaches fundraisers and charity CEOs, trains trustees, fundraising and non-fundraising teams, and provides practical consultancy so charities can successfully set up and improve their major donor fundraising.
What this session will cover:
- The building blocks you need to start successful major donor fundraising
- Where to find these “wealthy people”
- Get into philanthropists’ shoes – the psychology of giving
Who is this course for?
- Fundraisers, Fundraising managers and Fundraising leaders
- If you have major donor fundraising responsibility but don’t have an established major donor programme at your charity
- If you think major donor fundraising is an opportunity but don’t know where to start
- If you have major donor fundraising responsibility but don’t have an established major donor programme at your charity
- Fundraisers who’ve inherited some major donors but without a proactive major donor programme in place.
- CEOs and trustees of charities who want major donor fundraising to be a sustainable income stream
By the end of the course you will:
- Know where to find major donors for your cause
- Have some next steps to start a major donor fundraising programme at your organisation
- Understand more about the psychology of giving for philanthropists
The course lasts for 120 minutes and takes place live on Zoom. We'll send you the Zoom link a day or two before the course. Delegates will receive a copy of the slides in PDF.
What others say
“10/10 thank you!”
“The session has been really inspiring and has given me some concrete ideas to go away and do straight away, which is always a great thing to get from training!”
“Practical, easy to follow and accessible!”
“Really appreciate how genuine you are and the real life examples you give”
Cancellations and refunds
If we have to cancel this event then Fundraising UK Ltd will fully refund the ticket fee you have paid. We shall not, however, be liable for any other costs you might incur.
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