“We know all about you”: how are teenagers commercially influenced online?

Free event aimed at young people (aged 13-18), and families

This event will showcase the different forms of commercial harm experienced by teenagers online and aims to engage and facilitate teenagers to explore together different forms of online commercial harm experienced by teenagers. It will demonstrate how online platforms manipulate teenagers’ online commercial decision-making and will help teenagers develop awareness and techniques for the purpose of enabling them to identify and avoid online commercial harms in the future. Sessions include Online Commercial Harms Showcase Videos; Pairing & Sharing Showcase: reflecting on teenagers’ adverse online commercial experiences which they suffered as a result of online commercial manipulation; Expert led discussions in the “Whose watching You?” Workshop will help teenagers to see how online platforms use the teenagers Personal Data to build a profile of them; and the “Ways to manipulate You" Online Workshop will show teenagers how Consumer Decision Making is manipulated by online platforms. Finally, the Law workshop, “Your rights and your data” will illustrate how online platforms make use of consumers data, both legally and illegally, in order to manipulate your online purchasing decision-making.