What it Takes to Build a Business with Purpose

Join Zahra Karim, award-winning entrepreneur, founder & face of Exotic Skn, as she shares her top tips on building a brand with purpose.

Topics in this talk will include:

• How self-care can become a guiding force for clarity, creativity, and growth.
  
• The mindset shifts that turn pressure into purpose and ambition into alignment.
  
• Lessons from her journey of building a brand rooted in meaning and impact.
  
• Practical ways to build a career or business that feels balanced, authentic, and deeply fulfilling.

There will be an opportunity for the audience to ask questions, which Zahra will answer during the Q&A after her presentation.

This event is free to attend, but you must book your place in advance.

*The event link will be shared with you on the day of the event.

Students attending can earn points for the Westminster Award, and level 4 and level 5 students who attend can count this towards work-based learning hours.

This event is organised by the Alumni Relations Office at the University of Westminster.

About the speaker

Zahra Karim, founder of Exotic Skn (Law, LLB Honours, 2015-2019)

Zahra Karim is an award-winning entrepreneur, founder & face of Exotic Skn®, a London-born self-care house bringing luxury and balance to everyday life. She creates self-care experiences that bring peace, beauty, and purpose to daily life. Since launching in 2025, Zahra has grown Exotic Skn® into a brand known for its quality, impact, and beauty. She believes true success comes when ambition and alignment meet. After winning 1st place in the Accelerator category of the University of Westminster Big Idea Competition, Zahra continues to inspire others to build their dreams with calm clarity and deep-rooted purpose.