Are you ready to help startups and companies boost the economy?
Five online sessions
From 15 February to 1 March, 2021.
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The world is struggling with the pandemic, and businesses are forced to find new opportunities stemming from their core. In a time like this, there is a huge opportunity for those who want to actively help startups and companies survive and thrive.
It is therefore not surprising that we are seeing a massive increase in the use of the Market Opportunity Navigator and the value that it brings to managers seeking new revenue streams (See for example this VentureBeat article by Steve Blank).
If you are a consultant interested in mastering the Market Opportunity Navigator framework and applying it effectively – either for yourself or for your clients- this program is for you.
Identifying and prioritizing market opportunities is a crucial and ongoing process throughout the life of a business, yet it is often one of the most challenging tasks that managers face when striving to grow their company. Relying too often on luck or intuition, this challenge calls for systematic frameworks and tools that allow managers to make an informed strategic choice and align their team around it.
This program presents the “Market Opportunity Navigator” – a new business tool which has recently been adopted for the Lean toolset by Steve Blank. It provides a wide-lens perspective to find different potential market domains for the business, by covering three key questions:
Using real-life examples, we will thoroughly explain the business tool and its dedicated worksheets, show how it complements other tools (such as the Business Model Canvas and Customer Discovery), and provide practical information and tailored resources to best implement it in your own settings.
The program runs along the course of three weeks, with five online meetings of two hours each, and requires your work in between the sessions. Towards the ending of the course, you will also be able to set a 1:1 meeting of 30 mins with the co-author to check your progress and evaluate results.
Module 1 - Monday Feb 15, 17:30-19:30 CET
Identifying new market opportunities stemming from the core
Module 2 - Wednesday Feb 17, 17:30-19:30 CET
Setting a clear strategic focus- Evaluating and prioritizing new market opportunities
Module 3 - Monday Feb 22, 17:30-19:30 CET
The process as part of a bigger toolset
Module 4 - Wednesday Feb 24, 17:30-19:30 CET
Tips and resources for successful implementation with your clients
Module 5 - Monday Mar 1, 17:30-19:30 CET
How can YOU benefit from this structured process?
This certificate program will be a great fit if you are a consultant that wants to:
The certificate program is open to professionals from any sector and background.
By the end of the program you will be able to:
See more details at: https://wheretoplay.co/certificate-program-for-consultants-feb-2021/