The event organiser, Show Time Entertainment, has the legal responsibility to tell ticket buyers and event attendees how their personal information will be collected and used. You can find their Privacy Policy below or contact them to request it.
PRIVACY POLICY
Last updated: 22 September 2026
1. Who We Are
This Privacy Policy explains how Show Time Entertainment collects, uses, stores and protects personal information in connection with the North East Christmas Family Festival and our related website, ticketing and event services.
Event Organiser: Show Time Entertainment
Email: shows.time.uk@gmail.com
Website: www.showtimeuk.com
Event: North East Christmas Family Festival
Venue: Tapyard – Warehouse 34, Newcastle, NE6 2HL
Ticketing Platform: Ticket Tailor
We are committed to protecting your privacy and handling personal information responsibly and in accordance with applicable UK data protection legislation, including the UK GDPR and the Data Protection Act 2018.
2. Information We May Collect
Depending on how you interact with us, we may collect some or all of the following information:
Ticket and booking information
When you purchase tickets or make a booking, we may receive information such as:
- Full name
- Email address
- Telephone number
- Ticket type and quantity
- Booking reference
- Event date and session
- Payment and transaction information
- Information relating to your booking or customer enquiries
Payments may be processed by third-party payment and ticketing providers. We do not normally receive or store your full bank card details.
Information provided when contacting us
If you contact us by email, social media, telephone or another method, we may keep:
- Your name
- Contact details
- The content of your enquiry
- Information necessary to respond to you
Children and family information
Because our event is designed for families, some information relating to children may be provided to us by parents or guardians, for example:
- Child's first name
- Age or age group
- Information necessary for a particular activity or booking
- Accessibility or other information voluntarily provided by a parent or guardian
We aim to collect only information that is reasonably necessary for the relevant purpose.
Children's personal information is handled with additional care. ICO guidance states that children merit specific protection when organisations process their personal information.
3. How We Use Your Information
We may use personal information for the following purposes:
- Processing and managing ticket bookings
- Providing access to the event
- Managing event sessions and capacity
- Communicating important information about your booking
- Responding to enquiries and customer support requests
- Managing the Santa Grotto and other activities where relevant
- Managing accessibility or special requirements where voluntarily provided
- Organising and operating the event
- Maintaining event security and safeguarding
- Preventing fraud or misuse
- Complying with legal and regulatory obligations
- Maintaining appropriate business records
- Improving our events and customer experience
- Promoting future Show Time Entertainment events, where permitted by law
We will not collect or use personal information for purposes that are incompatible with the purposes described in this Privacy Policy without providing appropriate information or obtaining consent where required.
4. Photography and Video Recording
Photography and video recording will take place during the North East Christmas Family Festival.
Show Time Entertainment and/or photographers, videographers or authorised event staff may take photographs and video footage during the event.
This may include images or recordings of:
- Visitors
- Parents and guardians
- Children
- Performers
- Characters
- Staff and event personnel
- General audience and event activity
How photographs and videos may be used
Photography and video may be used for:
- Recording and documenting the event
- Show Time Entertainment's website
- Social media channels
- Promotional videos
- Future event advertising
- Posters, flyers and other promotional materials
- Online advertising
- Show Time Entertainment marketing and promotional campaigns
Some photographs or videos may therefore appear publicly after the event.
Where photographs or videos are used for promotional purposes, we will take reasonable steps to ensure that the use is fair and appropriate.
Notice at the event
Photography and video recording notices may be displayed around the event venue to make visitors aware that recording is taking place.
By attending the event, you should be aware that you may appear incidentally in general event photographs or recordings.
If you do not wish to be photographed or filmed, please speak to a member of the Show Time Entertainment team at the event entrance or event information point. We will explain the available arrangements and take reasonable steps to accommodate your request.
If you have particular concerns about a photograph or video in which you or your child appears, please contact us at:
We will consider requests regarding the use of identifiable photographs or video on a case-by-case basis, taking into account the circumstances and applicable data protection requirements.
5. Children's Photography
We understand that our event is primarily attended by families and that photographs and videos may include children.
We do not intend to use children's personal information for direct marketing purposes.
Where children appear in general event photography or video, we will take reasonable steps to handle such material fairly and responsibly and in accordance with applicable data protection requirements.
We encourage parents and guardians who do not wish their child to appear in promotional photography or video to inform a member of our team when attending the event.
We will not knowingly use a child's name, contact details or other unnecessary personal information alongside promotional imagery unless there is an appropriate lawful basis for doing so.
ICO guidance states that children's personal information merits specific protection, particularly in relation to marketing, profiling and similar uses.
6. Marketing Communications
We may contact adults who have provided their contact details with information about:
- Future Show Time Entertainment events
- Tickets and event announcements
- Special offers
- Competitions and giveaways
- Other relevant Show Time Entertainment activities
Where marketing communications require consent under applicable law, we will ask for consent.
You can unsubscribe from marketing communications at any time by using the unsubscribe option included in the communication or by contacting:
We will not intentionally use children's personal information to send direct marketing communications to children.
ICO guidance provides additional protections and considerations where children's information is used for marketing.
7. Lawful Basis for Processing
Depending on the circumstances, we may process personal information under one or more of the following lawful bases:
Contract
Where processing is necessary to provide the tickets or services you have purchased, manage your booking or fulfil our contractual obligations.
Legal obligation
Where we are required to process information to comply with a legal or regulatory requirement.
Legitimate interests
We may process information where it is necessary for our legitimate interests, provided that those interests are not overridden by your rights and freedoms.
Examples may include:
- Running and administering our events
- Managing customer enquiries
- Event security
- Preventing fraud
- Maintaining business records
- Improving our services
- Reasonable business and promotional activities
Where we rely on legitimate interests, we will consider whether the processing is necessary and whether it is appropriate in light of people's rights and expectations. ICO guidance requires organisations relying on legitimate interests to undertake this balancing consideration.
Consent
Where consent is required, we will ask for it in an appropriate manner.
Where processing is based on consent, you may withdraw that consent at any time.
8. Ticket Tailor
Tickets for the North East Christmas Family Festival may be purchased through Ticket Tailor.
Ticket Tailor may collect and process personal information in connection with ticket purchases, payments and ticket administration.
When purchasing tickets, your information may therefore be processed by both Show Time Entertainment and Ticket Tailor in accordance with their respective privacy policies and terms.
For information about how Ticket Tailor handles personal information, please refer to Ticket Tailor's own privacy information at the time of booking.
9. Other Third Parties
We may share limited personal information with trusted service providers where this is necessary to operate the event.
These may include:
- Ticketing providers
- Payment providers
- Venue operators
- IT and email service providers
- Event photographers or videographers
- Professional service providers
- Security or safeguarding providers
- Legal, accounting or regulatory authorities where required
We only share information where there is a legitimate reason to do so and, where applicable, appropriate contractual and security arrangements are in place.
We do not sell customers' personal information.
10. Social Media and Advertising Platforms
We may use social media platforms and online advertising services to promote Show Time Entertainment and future events.
Advertising may be based on information such as general location, age ranges, interests or interaction with our online content.
We do not intentionally provide children's personal information to advertising platforms for direct marketing purposes.
Where advertising technologies use cookies, pixels or similar technologies, additional information may be provided through our Cookie Policy and the relevant platform's own privacy information.
11. Cookies and Website Technologies
Our website may use cookies and similar technologies to:
- Make the website function correctly
- Understand how visitors use the website
- Improve website performance
- Measure advertising campaigns
- Provide relevant website functionality
Where required, we will request consent before placing non-essential cookies or similar technologies.
Further information may be provided in our Cookie Policy.
12. How We Protect Your Information
We take reasonable technical and organisational measures to protect personal information against:
- Unauthorised access
- Accidental loss
- Destruction
- Misuse
- Unauthorised disclosure
- Unauthorised alteration
Access to personal information is limited to people who reasonably need it for their role.
However, no electronic storage or transmission system can be guaranteed to be completely secure.
13. How Long We Keep Personal Information
We will retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
- Providing our services
- Managing customer relationships
- Resolving complaints or disputes
- Meeting accounting and legal requirements
- Maintaining appropriate business records
Different types of information may be retained for different periods depending on the reason it was collected.
Photographs and video used for promotional purposes may be retained for as long as they remain relevant to our legitimate promotional or historical business purposes, subject to applicable data protection requirements and requests made by individuals.
14. Your Data Protection Rights
Depending on the circumstances, you may have rights under UK data protection law, including the right to:
- Ask for access to personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to delete personal information in certain circumstances
- Ask us to restrict processing in certain circumstances
- Object to certain processing
- Object to direct marketing
- Request portability of certain personal information
- Withdraw consent where processing is based on consent
These rights are subject to certain legal conditions and exemptions.
If you wish to exercise a right or ask a question about how we use your personal information, contact:
15. Requests Regarding Photography and Video
If you believe that a photograph or video published by Show Time Entertainment identifies you or your child and you would like us to consider removing it from our promotional channels, please contact:
Please provide, where possible:
- Your name
- A description of the photograph or video
- Where you saw it
- The reason for your request
We will consider the request in accordance with applicable data protection law.
16. Children's Privacy
Our events are designed for families and may involve children.
We recognise that children require additional consideration when their personal information is processed.
We encourage parents and guardians to supervise the information provided about children and to contact us if they have concerns about how their child's information is being used.
We do not knowingly collect unnecessary personal information from children.
We do not intentionally use children's personal information for direct marketing.
17. Data Breaches
If we become aware of a personal data breach, we will assess the incident and take appropriate steps in accordance with applicable UK data protection legislation.
Where required by law, we will notify the Information Commissioner's Office and/or affected individuals.
18. International Transfers
Some of our technology, communication, ticketing, payment, advertising or social media providers may process personal information outside the United Kingdom.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable data protection requirements.
19. Complaints
If you have concerns about how we have handled your personal information, please contact us first:
Email: shows.time.uk@gmail.com
You also have the right to complain to the UK's data protection regulator:
Information Commissioner's Office (ICO)
Information Commissioner's Office
The ICO provides independent guidance and investigates concerns about organisations' handling of personal information.
20. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to:
- Our events
- Our services
- Our technology
- Data protection requirements
- How we process personal information
The latest version will be published on:
The date at the top of this Privacy Policy indicates when it was last updated.
21. Contact Us
If you have any questions about this Privacy Policy or how Show Time Entertainment handles personal information, please contact:
Show Time Entertainment
Email: shows.time.uk@gmail.com
Website: www.showtimeuk.com
North East Christmas Family Festival
Tapyard – Warehouse 34
Newcastle
NE6 2HL
United Kingdom