The event organiser, SocialDay - Social Media Marketing Events, has the legal responsibility to tell ticket buyers and event attendees how their personal information will be collected and used. You can find their Privacy Policy below or contact them to request it.
SocialDay – Privacy Policy
(Last updated May 2025)
Skills of the Future Ltd (“SocialDay”, “we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This notice explains what we collect, why, how we use it and the choices you have. It covers our website socialday.live, ticketing pages (TicketTailor), mailing lists, and attendance at any SocialDay event (together “Services”).
1. Who we are
Legal entity:
Skills of the Future Ltd (Company No. 14653448)
Registered office: 86-90 Paul Street, London, EC2A 4NE, United Kingdom
Data-protection lead: privacy@socialday.co.uk
We are the data controller for information described in this notice. Where we act jointly with partners (e.g. named event sponsors for one-to-one follow-up) they are independent data controllers.
2. Personal data we collect
| Category | Examples | Source |
|---|---|---|
| Identity | Name, job title, organisation, dietary/access needs | Registration forms |
| Contact | Email, telephone (optional), social handles | Registration; networking app |
| Transaction | Ticket purchases, invoices, discount codes | TicketTailor / Stripe |
| Technical | IP address, browser, device, cookies | Website, ticketing pages |
| Engagement | Session choices, survey answers, photos & video from the event | You; event photographer |
| Marketing prefs | Opt-in/out for email updates | You |
We do not collect special-category data except where you voluntarily provide access or dietary requirements (Art. 9(2)(a) explicit consent).
3. How and why we use your data
| Purpose | Lawful basis (UK GDPR) |
|---|---|
| Process ticket orders, send badges, manage entry | Contract (Art 6 (1)(b)) |
| Deliver the event: agenda updates, networking tools, CPD certificates | Legitimate interest (smooth running) |
| Post-event follow-up: share slide decks, feedback surveys, renewal offers | Legitimate interest |
| One-to-one sponsor follow-up with named sponsors only | Legitimate interest – delegates expect relevant contact; minimal impact; opt-out anytime |
| Email newsletter or promotional mailings | Consent (checkbox or double-opt-in) |
| Improve our site and ads (analytics & cookies) | Consent via cookie banner; legitimate interest for essential cookies |
| Legal, accounting and tax obligations | Legal obligation |
You may unsubscribe from marketing at any time via the link in every email.
4. Data sharing
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Event sponsors / speakers – only those named on the event website; each receives the delegate list after signing a Limited-Use Data Agreement that forbids bulk email or further disclosure.
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Service providers – ticketing (TicketTailor), payment (Stripe), email (MailerLite), survey (Typeform), venue & AV suppliers.
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Legal / regulatory – if required by law or to enforce our terms.
We do not sell or rent your data.
5. International transfers
Some suppliers (e.g. Mailchimp, Typeform) are outside the UK/EU. Transfers rely on:
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Data-protection adequacy regulations, or
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UK/EU Standard Contractual Clauses + supplementary measures.
6. Data retention
| Data set | Retention period |
|---|---|
| Ticket & finance records | 7 years (legal) |
| Delegate list for sponsors | 90 days after release, then deleted or anonymised |
| Marketing email list | Until you unsubscribe or 2 years inactivity |
| Event photos & video | 5 years for promotional use, unless you object |
7. Your rights
Under UK GDPR you can:
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Access – ask for a copy of your data
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Correct – fix inaccuracies
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Erase – “right to be forgotten”
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Restrict/ object – to certain processing (including sponsor sharing)
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Portability – receive your data in machine-readable form
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Withdraw consent – at any time where we rely on consent
Contact privacy@socialday.co.uk.
We’ll respond within one calendar month. You can also complain to the ICO (ico.org.uk) but we’d appreciate a chance to resolve issues first.
8. Cookies
Our cookie banner lets you accept or reject:
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Essential cookies – site or ticket checkout functionality
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Analytics cookies – Google Analytics, LinkedIn Insights (optional)
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Marketing cookies – remarketing pixels (optional)
Cookie preferences can be updated anytime via the banner link in the footer.
9. Security
We follow ISO 27001-aligned controls: encryption in transit, role-based access, least privilege, MFA on all SaaS accounts, annual penetration tests, staff GDPR training. Sponsor lists are shared via password-protected links expiring in 7 days.
10. Updates
We may update this notice to reflect legal or business changes. The latest version will always be at socialday.live/privacy; significant changes will be emailed to registered users.
Questions?
Email privacy@socialday.co.uk or write to the Data-Protection Lead at our registered office.