Get ahead for 2026: Part 2 - Design your marketing plan

The event:

Once you’ve gathered the insight, it’s time to turn that into an impactful marketing plan. In this session, you’ll learn how to create an effective marketing strategy that helps you stay focused and intentional throughout 2026.
We’ll show you:

• How to set meaningful and measurable marketing goals
• How to use AI to plan your strategy and for execution
• Ways to prioritise your activity based on time, budget and impact
• Common pitfalls, challenges and how to avoid and overcome them

You’ll leave with a step-by-step framework, examples from other businesses, and practical tools to help you create a plan that works for your team and business.

Fees:

As with all MP&Co events, there is a small £20 fee for attending the event, which will be donated to Project Salt Run.  Hannah Cox's mission will see her run 100 marathons in 100 days across Pakistan and India to spark a global movement demanding businesses put people and planet before profit.

Do I have to pay for both parts of the workshop?

To get the best value, we encourage you to sign up for both. We're asking for a small donation for part one, whereas part two is free of charge.

We'll email you with the event link before it starts. Make sure you're signed up to get it!