Privacy Policy for SMN Events Limited

The event organizer, SMN Events Limited, has the legal responsibility to tell ticket buyers and event attendees how their personal information will be collected and used. You can find their Privacy Policy below or contact them to request it.

SMN Events Limited. Last updated: 2nd November 2026.

This policy explains what we collect when you register interest in NZ SEO Conference 2027, buy a ticket or attend, why we collect it, and what you can do about it.

Who we are

nzseoconf.com and NZ SEO Conference 2027 are run by SMN Events Limited, the company behind Search Marketing Network. You can reach us at conference@smn.nz.

What we collect

When you register interest

• your first name and last name
• your email address
• your city and country
• your consent to hear from us about NZ SEO Conference, and the date you signed up
• how you reached the site: the page you landed on, the website that sent you, and any campaign tags (utm tags) on the link you followed

When you buy a ticket

From the person buying:

• first name, last name and email address
• mobile number (optional)
• postal address
• how you heard about the conference (optional)
• your agreement to the event terms, this policy and to receive emails from Search Marketing Network

For each attendee:

• first name, last name and email address
• company or organisation
• country
• job title (optional)
• role and level of SEO experience
• the areas you want to build skills in, and what you want from the workshops (optional)
• dietary requirements and any allergies
• accessibility requirements (optional)

Card payments are handled by our payment provider. We do not see or store your full card details.

If you paid by bank transfer and ask for a refund, we'll also ask for your bank account name and number so we can pay it back.

At the conference

• photos and video taken on the day, which may include you
• check-in records showing who attended

When you visit the website

• a count of page views, worked out on our server without a cookie
• browser errors, with personal details stripped out, so we can fix them
• usage data from Google Analytics (GA4) and Microsoft Clarity, which set cookies and record how visitors use the site

We do not run advertising cookies. If that changes, this policy changes first.

If you leave out an optional field, it won't affect your ticket. If you don't give us a required field, we can't complete your registration.

Why we collect it

We do not sell or rent your details, and we do not share them with sponsors or other third parties for their own marketing.

Dietary and accessibility information

Dietary requirements, allergies and accessibility needs can be health information, so we take extra care with them.

• We use them only to cater for you and to arrange access and support at the conference.
• We share them only with the venue and its catering team, and only as much as they need.
• We delete them within [3 months] after the conference.

If you'd rather discuss a requirement privately than enter it at checkout, email conference@smn.nz.

Emails

If you register interest, we'll email you about NZ SEO Conference 2027: tickets, speakers, the programme and other conference news.

If you buy a ticket or attend, we'll send you emails you need about your booking, such as your tickets, venue details and schedule changes. When you buy a ticket, you also agree to receive emails from Search Marketing Network about NZ SEO Conference and our future events, news and offers.

Every marketing email has an unsubscribe link. One click and you're off the list. You'll still get essential emails about a ticket you hold.

Who we share it with

We share your details only with the people and services that help us run the conference:

Photos and video from the conference may be published on our website, social media and promotional material.

We may also share information if the law requires it.

Where it is stored

• Register-interest sign-ups are stored first in the website's own store, a Cloudflare D1 database run by our website provider. From there they reach MailerLite by import or through a connector. MailerLite stores them on our behalf under its own privacy policy.
• Ticket and attendee details are stored by Ticket Tailor, which runs our checkout, under its own privacy policy. Ticket Tailor does not use your data for its own purposes.
• Spam checks: each register-interest sign-up is checked by an AI model, Anthropic's Claude, reached through our website provider's AI gateway. The details you entered are sent to Claude for the check.
• Hosting: the website is hosted on Cloudflare's network. Cloudflare processes technical data such as your IP address to deliver pages securely.

These providers may hold or process data outside New Zealand. We only use providers that commit to protecting personal information to a standard comparable to New Zealand's Privacy Act 2020.

How long we keep it

If you unsubscribe, we stop emailing you straight away and remove your details from the active list. Email conference@smn.nz to have your sign-up removed from the website's own store too.

Your choices

• Every marketing email has an unsubscribe link.
• If you'd prefer not to appear in photos or video, tell us at registration and we'll do our best to keep you out of published images. If you spot yourself in one you'd like removed, email us.
• You can ask to see the personal information we hold about you, correct it, or delete it. Email conference@smn.nz and we'll respond within 20 working days, as the Privacy Act 2020 requires.
• If you're not happy with how we handle your information, you can complain to us first, or to the Office of the Privacy Commissioner.

Children

NZ SEO Conference is for people working in or around search marketing. We don't knowingly collect details from anyone under 16. If you think we have, email us and we'll delete them.

Changes

If we change how we handle your information, we'll update this policy first. The date at the top shows when it last changed.