Whether you run a regular music night, pub quiz, workshop, class or another kind of event, the gut-wrenching feeling of not selling enough tickets is universal. The fact is, sometimes recurring events just slip off people’s radar, which (while frustrating) is something most event planners will have to contend with at one point or another.
A million factors can contribute to sluggish sales, from the economic climate through to the actual climate ☔… and pretty much everything else in-between. So this definitely isn’t anything to beat yourself up about.
Sometimes the marketing efforts that usually see your tickets selling like hotcakes simply fail to hit the mark. And that’s ok! It just means it’s time to shake things up a bit, and employ some last-minute promo tactics to get the ticket sales a-rolling in.
Let’s go👇.
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