How to sell out your festivals this summer season 

How to sell out your festivals this summer season 

It’s no mean feat to organise a festival – but you already know that. What you’re interested in is how to drive sales so your festival sells out. How do you ensure the word gets out about your event? And how do you build enough hype so that your festival is a serious contender for the season’s competition?

The secret lies in forward-planning. When you give yourself enough time to devise and run a range of promo strategies, you stand a much better chance of selling every single ticket. 

With that in mind, here are some of the best sales-driving strategies to employ as a festival creator 👇.

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How to make your events more accessible

How to make your events more accessible

Making events accessible is an important move for any event creator. But the process can feel overwhelming at first – especially when you don’t have much knowledge around the subject. To help you navigate this important topic, we’ve paired up Hannah Cox at Betternotstop and Manuela Cook from the Royal Association of Deaf People (RAD) in putting together this guide 😀.

For a bit of context, 16% of the global population have a disability, rising to one in every four people across the EU. With this in mind, it’s important to take accessibility seriously, so as not to discriminate against those who may struggle to attend your event if the right measures aren’t in place. Read on for all you need to know.

Tip: You might also find our guide to taking your event sustainability efforts to the next level interesting 👀.

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6 awesome tips for boosting business revenue with a workshop or class

6 awesome tips for boosting business revenue with a workshop or class

There have been quite a few studies over recent years citing the fact that many people value experiences more than things. The takeaway? Your business could benefit from branching out into the experiential world in order to boost profits. Think: the farm that runs veg growing classes; the winery that hosts educational wine tasting sessions; the restaurant that organises its very own baking workshops. 

Here at Ticket Tailor, our platform is packed full of examples of great businesses who’ve diversified their offering with fun workshops and classes. So much so, that we cited this as one of the key event industry trends of 2023 in our end-of-year round-up. 

These savvy entrepreneurs have all cottoned on to the fact that there are a whole lot of people out there who are excited to learn new skills. And that they, as business owners, happen to have those skills within their repertoire. 

Sound interesting? Read on for some top tips for turning your own hobby or skills into a lucrative business side-hustle – with lots of great real-life examples throughout.

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Top ticketing tips to sell out your bonfire night event 2024

Top ticketing tips to sell out your bonfire night event 2024

Autumn enthusiasts – delight! 🍁 The season of all things fun and festive is officially on its way – crisp leaves, chillier days, and darkening nights in tow.

In the blink of an eye it’ll be bonfire night; we can practically hear the crackling of sparklers and smell the wintery, smoke-filled air already.

Best get down to business then. Here are our top ticketing tips for this year’s fireworks events, – which are sure to see things go off with a pop, whizz and a bang.

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A quick round-up of ticketing & event marketing tips from our founder, Jonny

A quick round-up of ticketing & event marketing tips from our founder, Jonny

We recently ran a Q&A webinar with our founder, Jonny, giving Ticket Tailor users the chance to ask the guy behind the platform anything they fancied.

Although Jonny might blush at the compliment, he’s a pretty knowledgeable guy when it comes to all things events and ticketing, having over a decade’s worth of experience! So we thought it would be useful to create a quick-fire round-up of key Q&A takeaways for those who don’t have time to watch the full webinar. 

Keep reading for Jonny’s tips on:

  • The future of event industry trends

  • Getting the most out of your event marketing 

  • Selling tickets consistently for recurring events 

  • Building a community around your events 

Let’s go👇.

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The perfect marketing email formula for your festive events

The perfect marketing email formula for your festive events

As we roll (hurtle?) towards yet another festive season, event creators are no doubt looking for ways to make their Christmas and New Years Eve events stand out from the crowd. 

Because, of course, from an attendee’s point of view – there are a seemingly infinite array of dazzling, glitter-laden events to attend. Here’s what you need to know about honing your email marketing tactics to get the ticket sales flooding in this festive season.

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How to run a successful roundtable discussion: Everything you need to know 

How to run a successful roundtable discussion: Everything you need to know 

Running a roundtable can be a highly effective way to generate new ideas, solve complex problems, and increase engagement with your organisation or initiative. It’s a very specific type of discussion – which can be run on a small, intimate scale, or as part of a wider event – like a conference. 

If you’re thinking of running a roundtable event but aren’t sure where to start, this guide is for you. In it, we cover what exactly constitutes a roundtable, what goals it can help you achieve, and the steps to take to run your own successful event.

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14 fun and easy ideas for Easter fundraising

14 fun and easy ideas for Easter fundraising

There’s no doubt spring-time sees an uplift in spirits. As the days brighten and the once far-off summer starts to feel tantalisingly close, a collective sigh of relief is almost audible. There’s no better time, then, to seize the feel-good vibes by turning them into a truly feel-good deed.

Enter: the Easter fundraiser. AKA – fun, frolics, and fundraising set against a glorious springtime backdrop. Whether you’re a Church looking to celebrate the holiday while raising money for a good cause, or simply love the idea of getting the community together, you’ll love these super fun and easy Easter fundraiser ideas.

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How to organise your very own Oktoberfest event for the local community 

How to organise your very own Oktoberfest event for the local community 

Oktoberfest is a wonderful event that is steeped in history; one that’s captured the hearts of people all around the globe, who either flock to Munich to experience the original, or head to their own region’s take on it. In fact, variations of Oktoberfest can be found in countries spanning from the UK to the USA and even Australia. So there’s really nothing to stop you from organising your own version for the local community… wherever you are in the world!

Read on for our step-by-step guide to planning an Oktoberfest event, and discover all you need to know about emulating the world’s largest Volksfest.

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7 inspiring ways to make your halloween event truly killer

7 inspiring ways to make your halloween event truly killer

We love Halloween at Ticket Tailor – and not just for the cosy autumnal vibes and spice lattes (although those things are pretty great). What we love this holiday for is the fact that it’s always a time of year where we see people getting really creative with events.

There’s no denying that things are going to be looking pretty different this year, though. And it’s heartbreaking to think of all the amazing events that have had to be cancelled due to Covid 19.

But the Halloween spirit lives on, even in these difficult times. We’re seeing many turning to online and outdoor events, and lots of really admirable efforts to make ghoulish happenings Covid secure. Whether you’re looking for inspiration to give this years’ event a boost, or are planning ahead for 2021, here are some top tips inspired by our most inventive Halloween listings this year:

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