8 crucial things to know about running a food and drink festival – from people who’ve done it

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8 crucial things to know about running a food and drink festival – from people who’ve done it

Thinking of running your own food and drink festival? Hats off to you, we say! 🎩

Whether you’re a wine connoisseur, craft beer enthusiast, or all-out foodie (perhaps all of the above?) – running a festival to celebrate your favourite fare can be a rewarding and profitable experience. It can also provide the perfect opportunity to raise money for charity, so if you’re looking for a very fun (read: tasty) way to do a good deed, you’re in the right place.

Here, we chat to two successful food and drink festival creators to find out all about how to run an event like this as smoothly as possible.

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Pumpkin patch ideas: how to make more money from your pumpkin patch this Halloween & beyond

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Pumpkin patch ideas: how to make more money from your pumpkin patch this Halloween & beyond

Wondering how you can sell more tickets to your u-pick pumpkin patch events this autumn? It’s all about creating a fun, dynamic and totally unforgettable experience for your attendees.

Anyone can pick up a pumpkin at the supermarket, but Halloween enthusiasts want to come to your patch to be immersed in the unmistakable magic and ethereal atmosphere of autumn. Think: fresh countryside air, rolling fields of plump orange pumpkins, and plenty of authentic family fun.

Sound good? Read on for some creative ways to make your pumpkin patch events stand out from the crowd this Halloween and beyond.

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6 easy last-minute Rosh Hashanah event ideas for the local community 

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6 easy last-minute Rosh Hashanah event ideas for the local community 

The night’s are slowly drawing in, children are back at school, and there’s already a smattering of burnished orange leaves on the ground. It can only mean one thing – autumn is officially on its way. With it comes the joyous celebration of the Jewish New Year, Rosh Hashanah, where family and friends get together to feast, pray, reflect, and have lots of family fun.

Looking to bring in the new year with festivities for the community? You’re in the right place! Whether you’re raising money for charity or just want to organise something to get the locals together, these low-maintenance celebration ideas have got you covered. We’ve got a section on how to sell tickets online to your community celebrations too.

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The 7 best email marketing platforms for events right now

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The 7 best email marketing platforms for events right now

Email marketing has been around for a long time, but it’s undoubtedly still one of the most effective ways to engage with audiences new and old. As an event planner, a solid email strategy should be one of the main marketing and communication tools you have in your inventory. Last year, a Hubspot survey showed 80% of business professionals believe email marketing increases their customer retention. And that 73% of millennials prefer information from a business to come via email.

The best way to use email effectively and productively is to choose a great email service platform that meets your needs. Let’s dive straight in.

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8 things every beer festival needs in 2022 and beyond

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8 things every beer festival needs in 2022 and beyond

Gone are the days where beer festivals were all trestle tables, lederhosen and village halls. The modern festival of liquid gold has evolved into something with serious mass-appeal; into something positively (dare we say it) trendy. Looking around at the beer fests on offer today, it’s clear that the scene has changed dramatically in recent years.

So what exactly does a beer festival need to do to stay current and sell tickets in 2022 and beyond? Let’s take a look 👀 (after some fun beer festival facts, naturally).

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How to get the word-of-mouth marketing machine working for your event

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How to get the word-of-mouth marketing machine working for your event

‘Haven’t you heard? Everyone’s talking about it!’

Could there be seven more beautiful words in the English language? For event planners – probably not. Because if everyone’s talking about your Next Big Thing, tickets are going to fly off the shelves all by themselves.

Or so the illusion would have you believe. In reality, there’s a lot you can be doing behind the scenes to promote word of mouth marketing. It’s not about tricking people. It’s about knowing how to deliver an experience that genuinely gets them talking, and then perhaps giving them a little nudge in the right direction.

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How to get gigs at festivals – 7 really important things to know

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How to get gigs at festivals – 7 really important things to know

Playing at a festival has to be every music artist's dream. But how do you get there? Believing it’s possible is a good first step. If you have the talent and the drive – there’s nothing to say it won’t be you hitting the stage under bright lights and an open sky this time next year. (Or even sooner, if you get a skidaddle on.)

Read on to find out some useful tips and tricks for landing that very first gig at a festival.

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Why you should make street food a priority at your next summer event

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Why you should make street food a priority at your next summer event

Remember the days where the phrase ‘food truck’ conjured images of frozen burgers, gigantic bottles of ketchup and… not much else? Sure, those trucks still have their place in the world (nothing really beats the smell of fried onions, let’s be honest). But… thanks to the street food revolution, there’s now a whole lot more on offer than chips, cheese ‘n’ garlic sauce when it comes to food-from-a-van.

Today, street food has become an artform in its own right. There isn’t a single cuisine (seemingly) that hasn’t been given its own, perfectly-packaged moment in the spotlight. From the bright-orange tanginess of American buffalo chicken to the juicy, garlicky goodness of the Greek gyros, this foodie trend spans all corners of the globe. And it doesn’t show any sign of letting up.

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How to organise and sellout a small music festival – in 9 steps

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How to organise and sellout a small music festival – in 9 steps

Live music, light nights, open skies and feel-good vibes – not much can rival the atmosphere of a summertime music festival.

If you’re a serial Glasto-goer or are obsessed with your local music scene, you might be thinking about organising your own. Go for it, we say! Whether it’s to turn a profit, or simply put on an amazing event for your mates, planning a mini music festival can be a thrilling experience. It’s also a great way to start building up a portfolio if you’re looking to get into event planning as a career. Festivals can be fantastic as fundraisers, too, giving you the chance to raise money for a good cause while having a whole lot of fun.

Whatever your reasons for wanting to plan your own small music festival, you’ll need to be armed with knowledge before you get started.

Kick things off by reading our quick how-to guide👇

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How to break into stand-up: Tips for aspiring comedians 

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How to break into stand-up: Tips for aspiring comedians 

Stand-up comedy has to be one of the most intimate and intricate forms of performance there is. Not only are you putting your own carefully crafted material out there for all to witness, you’re delivering it yourself. Live. On stage. With possible hecklers. Yikes!

Is that enough to put off natural-born comedians, though? No way. Quite the opposite, in fact – it’s actually what they thrive off. And so might you, if you take a deep breath and just give it a go.

Easier said than done, we know. But if you’re reading this article we’re betting you’re seriously thinking about it. Which means you’re passionate about what you do. Which means you should definitely take the plunge and see what happens. What is there to lose?

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